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Today is World Braille Day, an important day for our client RNIB and a good reason to look back on our braille front cover with Mail Metro Media in partnership with GOOD Agency. You can read all about it - link in comments. #WorldBrailleDay #mediaplanning #mediabuying

  • A Metro newspaper is covered with a braille wrap. It was the first time the Metro had removed its masthead from the front page and the first time a national UK newspaper had ever had a braille front cover.

One of our favourite ever Metro.co.uk wraps! Great stuff, JAA Media 👏

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