Quality vs quantity? Not always. In 2024 we will focus on both, combining real-time rep feedback and content utilization insights. Check out Alexis Cohen’s prediction on how data and quality insights will close the loop in marketing: https://lnkd.in/eXiCG_-e #pharmaceuticals #contentstrategy #predictions2024
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Great seeing everyone at PatientPoint® Upfront! Hart Mechlin, Veeva Systems, and a panel of industry experts discussed the data and analytics that matter most when assessing point-of-care campaign success. Let's continue the conversation: https://bit.ly/44LKJJ5 #pharmamarketing #pharma #pharmaceuticals #digitalmarketing
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💊 Now is time to give the answer to the questions we asked in our survey: 𝐖𝐡𝐢𝐜𝐡 𝐨𝐟 𝐭𝐡𝐞 𝐟𝐨𝐥𝐥𝐨𝐰𝐢𝐧𝐠 𝐭𝐡𝐞𝐫𝐚𝐩𝐞𝐮𝐭𝐢𝐜 𝐚𝐫𝐞𝐚𝐬 𝐡𝐚𝐬 𝐭𝐡𝐞 𝐡𝐢𝐠𝐡𝐞𝐬𝐭 % 𝐨𝐟 𝐧𝐨𝐧-𝐥𝐢𝐧𝐞𝐚𝐫𝐥𝐲 𝐩𝐫𝐢𝐜𝐞𝐝 𝐝𝐫𝐮𝐠𝐬? 🎯 Our next posts will talk about specific pricing strategies you can put in place to achieve non-linear pricing. Stay tuned! #Pharmaceuticals #MarketAccess #PricingStrategy #Innovation #Healthcare #LatticePointConsulting #Nonlinearpricing
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Great seeing everyone at PatientPoint® Upfront! Hart Mechlin, Veeva Systems, and a panel of industry experts discussed the data and analytics that matter most when assessing point-of-care campaign success. Let's continue the conversation: https://bit.ly/4dQxfjA #pharmamarketing #pharma #pharmaceuticals #digitalmarketing
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Authenticity means putting patients first in an open and sustained engagement to respectfully and compassionately achieve the best experience and outcome for them. Tap the link to read our experts' guidance on leading with authenticity in product launch. https://lnkd.in/dNUAsRgs #ProductLaunch #Pharma #Pharmaceuticals #Healthcare
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Why opt for data-heavy decks that require extensive manual updating when you can leverage Anervea’s AI-driven competitive intelligence product CI Vantage instead? Our CI Vantage platform allows pharma businesses to analyze competitive information in real-time. This will not only help them save time but also enable them to gain profound insights into competitors' actions and stay ahead of the game! #AnerveaCIVantage #CompetitiveIntelligence #PharmaInnovation #RealTimeInsights #MarketIntelligence #AIinPharma #Pharmaceuticals #StayAheadOfTheGame #DataAnalytics #BusinessIntelligence https://lnkd.in/d2PNWuAJ
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Director, Strategic Consulting at Symphony Health | Leading omnichannel optimization in life sciences
8moAlexis Cohen I am sure that you and Veeva can yet again elevate the value of the rep and close the loop there. Excited to see where your leadership will take us!