This is one of the most important questions marketers should be asking right now 👇 How will Google’s AI Overviews impact our brand? If your company’s reputation matters — if accurate information about your brand, products and founders matter — then it’s vital to understand how AIO will influence customer perception of your brand. #reputation #brand #seo #pr
Google's generative search engine, #AIOverviews, builds answers based on its large language model and pairs them with what Google has crawled. This includes all information available about a brand — even negative or inaccurate info. That's why brands that supply more and better content through the assets they own have a more balanced story through AI search: they provide AI search with what it needs to tell it. Read Terakeet's AI Playbook to learn how your brand can take control of your narrative in online search and beyond. 🤖 https://bit.ly/4bfoE7y 🤖 #AISearch #BrandMarketing #OwnedAssetOptimization