We are delighted to share our most recent article featured in Vogue Business about the promising future of our brand ahead of our FW24 Show in Milan. You can view the full article linked below. We hope to see you at the FW24 show in person or via our livestream on Saturday at 3PM CET. "Radovan Biberovic sees this as JordanLuca 'arriving at the right place in terms of brand positioning, revenue, global reach and customers', while allowing the creative duo to play into its mantra: 'New clothes for new people.' For Bowen, this means that “over the next few years [there will be] more segmentation, more growth, more exploration with womenswear, which will be seen in the FW24 show." Thank you to Eric Brain & Vogue Business for the opportunity. https://lnkd.in/eS7Y9dqv #JORDANLUCA
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Fashion and Sportswear Consultant / China market expert / Country manager Asia / Commercial Director / Brand Director /Business development / R&D development / Suppliers development
Fashion insights Having a rest for lunch during fashion weeks ,just a remind for #Italian #boutique #brands still shine in #craftsmanship and #feminity despite any limited power compared to big groups . As for my Italian soul and professional experience I know very well that #Creativity and #sales opportunities are #restless and #crossborder !!! #ATXV Spring Summer 2025 collection lookbook presented at Milano Fashion Week SS25. #Moda #FashionIndustry #Style #fashiondesign #fashionbrand #fashionbusiness
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Can fashion ever get over its exes? Founders like Coco Chanel and Ralph Lauren leave an indelible mark. But what happens when these iconic figures decide to move on? This question becomes especially pertinent with the recent news of Pierpaolo Piccioli stepping down as Valentino's creative director, as reported by Business of Fashion. Piccioli's nearly eight-year tenure saw a significant shift for the brand, with a renewed focus on inclusivity and a softer, more romantic aesthetic. There are two main approaches: The first leverages the founder's legacy. Brands built around a single name often capitalize on the founder's mystique, using archives and signature elements to maintain a sense of continuity. Think of CHANEL's timeless tweed jackets or Burberry's iconic check. This approach offers stability and recognition but can also limit creative evolution. The second approach focuses on nurturing a brand identity that transcends the individual. Here, the emphasis is on building a strong brand narrative and fostering a loyal customer base who connects not just with the designer but with the brand's core values and aesthetic. A prime example is CELINE, where Phoebe Philo's successor, Hedi Slimane, ushered in a new, edgier era while still honoring the brand's focus on quality and craftsmanship. I think the key to successfully navigating founder departures seems to lie in building a solid brand foundation beyond the individual. What do you think about these departures? Which one are you most sad about? Let me know in the comments below. #fashion #luxuryfashion #creativedirection #brandstrategy
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Hedi Slimane is exiting CELINE The star designer is departing the Parisian fashion house after months of contract negotiations. During his tenure, Slimane more than doubled Celine’s annual sales to nearly €2.5 billion. Slimane, known for his trademark skinny silhouette, transformed Celine, adding menswear for the first time in the brand’s 79-year history, as well as expanding into high perfume and beauty. In womenswear, Slimane reconnected Celine to its historic identity and helped to more than double their annual revenue to €2.5 billion, according to analyst estimates. Click on the link below to learn more. #celine #lvmh #news #business #luxury #fashion
Hedi Slimane Is Exiting LVMH’s Celine
businessoffashion.com
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#StainsAreGood There is a buyer for every product, as human emotions are as diverse as the colors in the world. Similarly, "Pee Stain Denim" may resonate with people who have experienced persecution and ridicule, and now they are finding support from a fashion designer who boldly declares that stains are good. Let's celebrate this! Every voice should be heard. #innovation #management #digitalmarketing #technology #creativity #futurism #startups #marketing #socialmedia #socialnetworking #motivation #personaldevelopment #jobinterviews #sustainability #personalbranding #education #productivity #travel #sales #socialentrepreneurship #fundraising #law #strategy #culture #fashion #business #networking #hiring #health #inspiration
Anything is posssible ! Unsure of how to categorize it - whether as pitiful, revolting, or the pinnacle of creativity - a British-Italian menswear brand named Jordanluca made a bold statement at Milan Fashion Week's fall/winter 2023 event. Their controversial denim design featured jeans with a prominent dark stain in the groin area, sparking a frenzy of reactions and discussions within the fashion industry. Dubbed "pee stain denim," this unique creation quickly captured attention online, drawing both praise and criticism. While some mocked the jeans for resembling an embarrassing accident, others rushed to purchase them, leading to a swift sell-out and igniting debates on the boundaries of fashion and taste. Amidst the online chatter, one witty commenter joked about the convenience of the design, suggesting that wearers could simply pretend it was intentional if caught in a tight spot. Priced at Rs 50,700 (down from Rs 67,600), these jeans proved to be more than a passing trend ( $800) Founded by Jordan Bowen and Luca Marchetto in 2018, Jordanluca's daring denim was just one of the many unconventional pieces showcased at their runway show, which included shirts with dual head openings and jeans featuring unique zippers. Despite the mixed reviews, the brand's sales skyrocketed, indicating a growing demand for their boundary-pushing aesthetics . #disgusting #denim #jeans #textile #garment #pathetic #NoNo
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Miu Miu has achieved remarkable growth, boasting a 58% increase in sales. The brand is strategically focusing on a younger demographic, enhancing its digital presence, and expanding retail experiences. Miu Miu is positioning itself at the forefront of luxury fashion, successfully defying broader market slowdowns. Would you like to see some of the top-notch packaging we create for them? Check it out in the comments below! #MiuMiu #RetailExperience #PackagingDesign #BrandStrategy
The Strategy Behind Miu Miu’s Explosive Growth
businessoffashion.com
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Anything is posssible ! Unsure of how to categorize it - whether as pitiful, revolting, or the pinnacle of creativity - a British-Italian menswear brand named Jordanluca made a bold statement at Milan Fashion Week's fall/winter 2023 event. Their controversial denim design featured jeans with a prominent dark stain in the groin area, sparking a frenzy of reactions and discussions within the fashion industry. Dubbed "pee stain denim," this unique creation quickly captured attention online, drawing both praise and criticism. While some mocked the jeans for resembling an embarrassing accident, others rushed to purchase them, leading to a swift sell-out and igniting debates on the boundaries of fashion and taste. Amidst the online chatter, one witty commenter joked about the convenience of the design, suggesting that wearers could simply pretend it was intentional if caught in a tight spot. Priced at Rs 50,700 (down from Rs 67,600), these jeans proved to be more than a passing trend ( $800) Founded by Jordan Bowen and Luca Marchetto in 2018, Jordanluca's daring denim was just one of the many unconventional pieces showcased at their runway show, which included shirts with dual head openings and jeans featuring unique zippers. Despite the mixed reviews, the brand's sales skyrocketed, indicating a growing demand for their boundary-pushing aesthetics . #disgusting #denim #jeans #textile #garment #pathetic #NoNo
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If you're dreaming of designer shoes but stepping back due to fear of fakes, let AuthenticateFirst pave your path to genuine style. We inspect every heel and sole, confirming they're runway-ready. Step into authenticity with confidence. Choose the real deal. authenticatefirst.com #authentication #identification #branded #luxury #fashion #fashionstyle #style #brand #acccessories #handbags #luxuryhandbags #authenticatefirst #authfirst
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Founder + CEO of Hollywood Branded, leading creative agency for pop culture. Product Placement, Celebrity/Influencers, Branded Partnerships. Writer. Host of Marketing Mistakes (+ How To Avoid Them) podcast. Speaker.
Skims' evolution through strategic collaborations is a powerhouse of marketing. Partnering with luxury brands like Fendi and engaging with global platforms like the Olympics, Skims has skillfully merged inclusivity with luxury. These alliances are not just business moves; they're a redefinition of what fashion stands for today. Check out this article our team wrote to get some insights on how to make this work for other brands. #SkimsCollaborations #FashionForward https://lnkd.in/gPJeMJTe
Skims: The Powerhouse of Fashion Through Iconic Collaborations
blog.hollywoodbranded.com
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In our latest blog post, Büşra Karali explores the world of rebranding for luxury fashion brands. In the dynamic world of luxury fashion, rebranding unveils a path to success. Ready to craft a narrative that captivates the modern market? Dive into our insightful blog post for a closer look, and let's discuss how your luxury fashion brand can embark on a rebranding journey that sets you apart! ✍🏻 Büşra Karali 🌐 www.guconsultancy.com/blog #LuxuryFashion #RebrandingPower #BrandTransformation
Rebranding in Luxury Fashion
guconsultancy.com
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In the latest Commerce Thinking newsletter, we assess... "The Risks and Rewards of Diffusion Lines" From Ralph Lauren's wildly successful Polo Jeans Co. to ARIES' No Problemo, diffusion lines have become an integral piece of fashion's puzzle 🧩 With nods to Ralph Lauren, Giorgio Armani, Represent, Alexander McQueen, and more, we cover: ➡️ What are diffusion lines? ➡️ How can a brand benefit from launching diffusion lines? ➡️ Examples of success Read the full piece and subscribe to Commerce Thinking: https://lnkd.in/eTgGXgNE
Are Diffusion Lines the Key to New Luxury Success?
commercethinking.com
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9moExciting times for JORDANLUCA! It's clear that your brand's positioning and vision are driving you towards a promising future. Looking forward to the FW24 show and the exploration of new horizons in fashion.