'J. Scott Harris’ Post

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Branch Manager @ Guild Mortgage - Come work with me - Hiring LO's & Marketing LOA's - 214 435 8825 Connections 20,500+

THIS is why Guild is #1 in Customer Retention. We have 3 past clients scheduled to close on new homes in February! ---------------------------------------------------------------------- At Guild we live and breathe the mantra “customer for life” and nowhere is that taken more seriously than in the Servicing team. Everything we do in the dynamic mortgage servicing landscape has the customer at the front of our minds, including enhancing and improving our processes, hiring the best talent and updating our technology. One key element in this evolution is the increasing prominence of digital platforms as we partner with the originations side of the business to deliver a seamless digital experience, ultimately via an app. This will allow borrowers to use the latest technology to make payments and be able to obtain all their servicing needs on one platform. 2024 is a pivotal year as we roll out the first iteration of this vitally important tool. One unique aspect we have at Guild is the collaborative relationship Servicing has with the loan officers, which allows us to provide tailored assistance to our customers. We aim to strengthen that collaboration in 2024 by increasing our proactive communications with the loan officers regarding issues affecting our borrowers. Examples include increases in escrow payments and insurance coverage challenges, where we'll partner with the loan officers to proactively engage with and educate our customers on these topics. We're also updating our video series to produce informative segments on how to read your escrow statement and mortgage statement. It's vital during these stressful times for the customer to be as transparent and informative as possible with our customers, and we continue to improve our hiring practices and training for our agents to deliver a best-in-class experience for the borrower. The transparency comes from being able to answer first time the many complex questions that come into the call center. To do this, we are using new tools, including AI, to design quick and reliable information flows between the teams within Servicing that allows agents to quickly get answers and communicate them back to the borrowers. In 2024, we're piloting a new approach with the Purchase Mortgage Insurance (PMI) team to efficiently process the increasing number of PMI requests that the call center receives. As mortgage servicers embrace a more customer-centric approach, the ones that will differentiate themselves in this competitive environment will be the ones that do this intelligently, collaboratively and quickly, and this is what we aim to do at Guild in 2024 and beyond.

Jason Burnett

A recruiting leader in the mortgage industry.

9mo

Great explanation of the "mantra" and the execution!

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