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The upcoming presidential election will bring a surge in political ad spending. Is your brand prepared? Political ads can disrupt your media strategy. Rising CPMs and ad fatigue are just a few of those challenges. Paid Social Manager Emery Keele shares 12 strategies to minimize these impacts in our latest guide for #B2BMarketers. 👀 Go read her guide (link in comments) Learn how to safeguard your brand’s advertising and stay ahead of the curve. How will you adapt your strategy for this election season? Tell us in the comments below!

Kevin Flint

B2B Demand Generation Services Executive

2mo

Great insights here. An election year presents unique challenges, a lot of extra work- and some opportunities for marketers. For sure, expectations need to shift and need to be properly managed.

Nabil Farha

I help investors seeking an investment opportunity for high returns, through expert property sourcing and strategic acquisitions | Buyers Agent @ GainVestor | Accredited Buyer Rep | Negotiator | Advisor

2mo

Thank you for sharing, Just Global!

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