Just Williams - BCorp’s Post

Pick your outreach game plan: ☐ Obsessing over open rates ☐ Testing 100 subject lines ✓ Turning every touchpoint into an opportunity Single-channel hacks are yesterday’s news. It’s time to master omnichannel outreach- where every message, every call, every connection builds momentum and drives results: → 2x more qualified demos (2-4 → 8-10 per SDR monthly)  → Cost per demo dropping from $600-900 to $550-750 → Shorter sales cycles Ready to make this shift? Join us on November 14th as we unpack the biggest B2B outreach study of 2024: 🔹 Michael Maximoff: The exact framework turning fragmented outreach into synchronized omnichannel campaigns  🔹 Stefan Smulders: How to leverage LinkedIn's highest-converting touchpoints  🔹 🇺🇦 Vlad Oleksiienko: Why traditional email "best practices" are failing (and what's working instead)  🔹 Adam Sockel 🥇: How to integrate calls strategically to accelerate deal closure 🗓 Thursday, November 14th 🕘 9 AM PT / 12 PM ET Secure your spot now and ditch the “tried and tired” tactics. 👇 https://lnkd.in/ePaTh9Jt

Great to start the week with a client success story. 🚀 My client reached out with a clear goal to expand their reach and generate new leads with the corporate sector. Here’s how we made it happen. 👇 1/ Conducted research and created a detailed buyer persona to identify and target high-value prospects. 2/ Crafted a results driven strategy to engage decision makers. 3/ Designed an eye catching brochure with compelling, conversion focused copy to showcase the company’s USP. 4/ Executed a targeted email campaign, leading to immediate results. The outcome? New clients and a strong foothold in their target market. 💥 If you’re looking to generate qualified leads and grow your business, drop me a DM. Let’s get started in turning your goals into reality. #leadgeneration #businessgrowth #clientsuccessstory #marketingsuccess

Simple but Effective 💥

From Click to Close: How We Drive Real Results Ever wonder what it takes to transform a simple ad click into a closed deal? At Vincere Capital Marketing, we’ve perfected the process to ensure every step is designed for success. Here’s how it works: 1️⃣ Strategic Ads: We start by designing highly targeted social media campaigns to reach your ideal decision-makers. 2️⃣ Lead Qualification: Every lead is vetted through multiple checkpoints to ensure they meet your firm’s criteria. 3️⃣ Relationship Nurturing: We don’t stop at capturing leads—we engage them through tailored follow-ups, building trust and interest over time. 4️⃣ Results That Last: The outcome? Long-term ROI through exclusive, high-quality leads ready to convert into real opportunities. Our process isn’t just innovative—it’s built to deliver results specific to your firm’s goals. 👉 Interested in how this works for your industry? Let’s connect and explore what’s possible!

🫱🏾🫲🏽 Marketing and Sales: A Perfect Partnership 🫱🏾🫲🏽 In today’s fast-paced world, marketing and sales aren’t separate silos—they’re two sides of the same coin. When they work together, businesses thrive. Here are three ways marketing can fuel sales growth: 1️⃣ Customer Insights – Marketing provides valuable data about customer needs, enabling sales teams to tailor their pitches. 2️⃣ Lead Nurturing – Targeted content from marketing helps nurture leads, making them sales-ready faster. 3️⃣ Brand Credibility – A strong marketing presence builds trust, making it easier for sales to close deals. How do you align your marketing and sales efforts? 💬 Let’s share ideas! #MarketingAndSales #GrowthHacks #LeadGeneration

Sales and Marketing: Common Mistakes to Avoid Sales and marketing are all about building relationships, but many businesses make key mistakes. 1. Focusing too much on the product and not enough on how it benefits the customer. 2. Ignoring storytelling– connect emotionally, don’t just sell. 3. Neglecting data– use customer insights to guide decisions. 4. Not following up – nurture your leads and keep the conversation going. 5. Overlooking social media engagement – engage, don’t just post. 6. Chasing every lead – focus on quality over quantity. 7. Inconsistency – stay consistent in messaging and actions. 8. Not leveraging referrals – make it easy for customers to spread the word. Avoid these mistakes, focus on the customer, and watch your business grow!📌 #Marketing #Digitalmarketing #Sales #Advertising #marketingmanager

Understand Intent in Outreach Campaigns with Buyer’s Journey Ever wondered why some prospects reply right away while others leave you hanging? It's all about timing. If you're ignoring the buyer's journey, you're missing signals that can make or break your outreach. 1. Awareness: Share insights, don't pitch. 2. Consideration: Offer solutions, don't push. 3. Decision: Highlight results, not features. Start meeting your prospects where they are – and watch engagement soar! #BuyerJourney #OutreachStrategy #SalesTips

One thing I learned this week in my business class is about the 4 Major promotion tools. The four major promotion tools, advertising, sales promotion, personal selling, and public relations are essential for building brand awareness, engaging consumers, and driving sales. Advertising is a broad, paid communication strategy focused on informing or persuading potential customers through multiple media channels. It helps companies reach a large audience and establish a brand image, making it an important tool for long-term brand recognition. Sales promotion involves short-term incentives like discounts, coupons, and limited-time offers designed to boost immediate purchases. This tool is highly effective for boosting sales during specific periods and encouraging customers to try new products. Personal selling is a more individualized approach, where sales representatives interact directly with customers to provide personalized solutions and address specific needs. This method builds trust and helps create lasting relationships, especially in business-to-business (B2B) settings. Public relations (PR) focuses on building and maintaining a positive public image through media coverage, events, and community involvement. Unlike advertising, PR aims to generate goodwill without direct payment, which can lend credibility to a brand. Together, these promotion tools allow companies to effectively reach their audiences, engage them meaningfully, and create customer loyalty. They are important to a successful marketing strategy, enabling businesses to grow and compete in a crowded marketplace. Bret GrowNoah Jacobs #byuh #business #sales #marketing #strategy

Only 5% of businesses are in the market to buy your products or services at any one time, meaning 95% of businesses aren’t currently in a buying cycle. This surprising concept — known as the 95:5 rule — means that brand building activities such as public relations, social media and advertising mostly hit B2B buyers with no immediate buying plans. Read more here from Veronica Zanellato Kido (The 95:5 Rule 💜) #leadgen #brandawareness #demandgen #b2bmarketing #b2bsales