Jamie Venerus’ Post

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Media Planning & Buying | Comms Planning | Digital | Marketing | Strategy | Veteran

Award wins can make a career… But more than that, award wins provide the recognition of the hard work, endeavor, and talent that you and your team put in every day. Award wins galvanize and reward. But you’re up against amazing brands, big spenders, smart thinkers. Here’s 4 hacks to win more awards: Focus on the end goal – great advertising is effective advertising. Deliver great results have you’ve (probably) got a campaign worthy of an award entry. Tell the story – difficult context, challenging market, a problem only your brand/campaign could solve….and you smashed it! Collaborate – looks good on the entry submission but more importantly good collaboration is much more likely to yield great performance Demonstrable – the campaign worked, right? Prove it, show it, demonstrate the difference your campaign has made. Of course it’s not easy to win an award, but it’s not as hard as you may think. #marketingandadvertising #roas #mediabuying #marketing #advertising

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