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New product development – an example from medieval military history! Yes, really. Warfare and military ambition are two great drivers in the invention of new disruptive technologies, however, without improving and perfecting them, they would never be adopted. So, let’s take a step back in time. Now, from an outsider’s perspective, medieval England was a period of endless battles. In 1066, the Battle of Hastings established the Norman rule of William the Conqueror. Then, several centuries later, civil war broke out as the House of Lancaster and the House of York fought for control of the English throne, bringing about arrival of the Tudor Dynasty in 1485 (yes, Henry VIII and Elizabeth I). As Britons entered the 16th century, there was one weapon that reigned supreme: the longbow. But with the invention on the musket on the horizon, was its dominance about to come to an end? This is the story of how weapons were developed in medieval England, and how both innovative AND adaptive improvements resulted in warfare being changed forever. There are lessons to be learned about new product development today… Click here to read our full article on this fascinating history: https://bit.ly/3YrKcej #newproductdevelopment #medieval #medievalhistory #england #battleofhastings #weaponry #medievalengland

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Curtis Friedel FRSA

Co-Founder & Director, Center for Cooperative Problem Solving, at Virginia Tech | Co-Instructor for KAI Accreditation Course

3mo

Fascinating! The KAI, the longbow, and the S-Curve of Innovation, all wrapped up into one article on British history.

Anne Collier

Chief Executive Officer at Arudia | Keynote Speaker, Leadership and Team Coach and Facilitator

3mo

Nicola Kirton, FRSA, very well written and fun! I love learning about the Middle Ages and technological advances.

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