Kaia Vincent FCIM’s Post

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CIM Chartered Marketer| CIM Marketing Fellow |Senior Marketing Professional | Anthropist and Sustainability Advocate | BCorp owner

“Rightly, and logically, there is an argument that more competitive advantage is gained by doing the right thing, and being seen to do the right thing.” And, says Beverley Gower-Jones OBE FEI, founder of the Clean Growth Fund, that applies to both companies and investors.   She shares her thoughts about what defines a sustainable business in one of a series of papers commissioned by Brevity Marketing - Certified B Corporation™   Read the full interview here 👉https://lnkd.in/egRgVgK2 Larry Dillner Mat Rule Harry Corrigan Jasper Steinhausen Susan Richter Janine Hainey (CIM) Jim Holland Matthieu Levee Vafa Taleban Samantha Stokes Rowan Harding DipPFS® Anthropy UK #sustainablebusiness #sustainability #businessforgood #BCorp

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Jasper Steinhausen

Making Sustainability Profitable. Founder @ Business with Impact | Business Advisor, Speaker, MiniMBA instructor and International Bestselling Author

3mo

absolutely right! Is it easy? No it is not, but successful business development and innovation never is. is it possible? Absolutely! Worth while? Your children, your employees and your owners will think so - and I am pretty sure you will as well. thank you for the heads up Kaia Vincent FCIM

Being seen as a company that cares for the environment is definitely a smart way to attract loyal customers! Kaia Vincent FCIM

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