Kamrul Islam Maruf’s Post

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Freelance UI/UX Designer • Website, Landing page and SaaS • Conversion-Centered Designer • Partnering with Solo & Small Agencies • Delivered 20+ Projects Globally 🎉

How to Create a Visual Identity 🎨✨ Creating a strong visual identity shows people who you are, why they should interact with you, and helps establish an emotional connection to your brand identity. Here is tips: 🔥 🌐 Define your brand identity. Your brand identity is the core of your company personality, and it informs your visual identity. 🎨 Understand the principles of design. When starting my own business, I decided to create my logo and website. But when getting feedback on my visual identity from a graphic design friend, it was clear I wasn't trained in the principles of design. 📖 Create a story. People remember stories more than facts, which is why visual identity must focus on telling a great story. 🔄 Stay consistent. Consistency is simple when your company is small and you review every asset before it goes live. 🖥️ Keep the medium in mind. Visuals look different on every channel — a printed logo can appear darker than on a screen. So it's crucial to cater your visuals to the medium you're using to promote your brand. #VisualIdentityMastery #BrandEssentials #DesignPrinciples101 #StorytellingDesign #ConsistentBranding #MediumMatters #BrandPersonality #VisualIdentityTips #DesignFeedback #StoryDrivenDesign

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