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📣Revealed: Amazon, TikTok, Instagram, Google and Netflix are the preferred media brands for consumers in 2024 according to Media Reactions research. Congratulations! 🎉 Launching today, #MediaReactions provides a comprehensive overview of the media landscape to help advertisers, media agencies and media owners navigate #media decisions with a robust understanding of advertising attitudes. Watch the webinar or download the booklet to find out the preferred media channels for consumers and marketers, top media brands in different markets and across generations, ads preference trends through the years and more. Find out here 👉 https://loom.ly/fg2QdXM #Marketing

Bastian Verhulst

Country Manager Benelux 🇳🇱🇧🇪🇱🇺 - Business Solutions | 15+ years experience in digital advertising & Sales management

1mo

Hi Kantar, thanks so much for highlighting the top ranking for TikTok. You might want to take a look at slide 15 of the booklet, as I think you might have arranged the visuals incorrectly or the context/ headline(s). I know we're are popular with more senior audiences as well, but a number 1 spot might come a little too soon. KANTAR RESEARCH TikTok TikTok for Business

Lee Kirkpatrick Smith

Senior Director, Product Marketing

1mo

Highly recommended

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