A few years ago, I was working on a discount scheme aimed at boosting product growth. We had a specific budget we needed to adhere to. Initially, we offered discounts of 20-30%, but these did not result in the anticipated incremental growth. We hypothesized that our discounts were not competitive enough compared to the market. To test this hypothesis, we increased the discount to 50%, and the growth metrics skyrocketed, all reaching to 2x-3x of the previous numbers. However, this growth came at the cost of massive losses. Ultimately, the growth was unsustainable, and we couldn't justify the incurred losses. Why did this happen? I believe it occurred because we focused too much on immediate market demands without considering long-term sustainability. Discounting is easy, but true success is defined by retention, which ensures lasting growth. #office #corporate #growth #discounts #sustainability ******** Follow Kapil Batra for more content like this.
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You know gross margin impacts your profit, but have you considered the impact it has on the value of your company? When assessing your company’s value, acquirers and investors often look at your gross profit margin, the difference between a company’s revenue and its cost of goods sold. A high gross profit margin is a crucial factor for investors and potential acquirers as it indicates that a company has established pricing power through marketing differentiation or production efficiencies. Favorable gross profit serves as a strong competitive advantage improving a company’s long-term sustainability, making it more appealing to potential investors. Read our blog to learn how this metric can transform your company's value: https://bit.ly/3vlQnUU
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💲 Flat Rate Pricing vs Value Based Pricing 💲 Both pricing strategies have their merits, but which one would fit your business model best? Let’s take a closer look at the key aspects! Flat Rate Pricing: ✅ Advantages: Simple, transparent, and easy to implement. ❌ Challenges: Ties time to money, potentially limiting profitability, and may attract a diverse client base. Value-Based Pricing: ✅ Advantages: Decouples time and revenue, potential for higher profits, and attracts high-value clients. ❌ Challenges: Requires a strong reputation and an attractive offer, a robust sales model, and upfront investments. In Summary: Your pricing approach hinges on the unique blend of your business goals and clientele. We'd love to hear which pricing strategy resonates with your objectives below. 👇💬 (For tailored insights and expertise on impactful logistical pricing approaches, reach out to us or visit our website at buske.com. Let's elevate your business together! 👉💼) Source: Fixed Fee Pricing vs. Value-Based Pricing - Which is Better | LinkedIn #PricingStratagies #BuskeLogistics #ValueBased #FixedFee #BusinessInsights
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Do you know how your business's cost structures impact your pricing decisions? Understanding these fundamentals is crucial for small businesses striving for profitability. Drop a 'Yes' if you've got it covered or 'No' if you're ready to dive into this essential aspect of strategic pricing! Understanding your costs helps you make pricing decisions that balance profitability with market competitiveness. This knowledge enables you to set prices that not only cover your expenses but also provide room for growth and sustainability #CostStructures #SmallBusinessTips #PricingStrategy #SmallBusinessSuccess #StrategicPricing #ParomConsulting
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Businesses: There’s no avoiding it. In a period of inflation and higher costs of living, most businesses must raise their prices sooner or later. But it’s often not easy to pass on whole cost increases to your customers. Take five minutes from your day, and lets look at five steps to increasing your prices safely and sustainably. #businessplannng #financialplanning #growthmindset #sustainability
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Business Growth Helper & Sales Expert | Storytelling | Business Sales Growth & Business Ideas Generater
Strategies for Increasing Profit Margins: A Guide to Achieving High Margins Profit margin is a measure of a company's profitability that is calculated by dividing net income by revenue. A high profit margin indicates that a company is generating a significant amount of profit for every dollar of revenue generated. This can be achieved through a number of strategies, such as streamlining operations, optimizing pricing, reducing costs, and increasing sales. #HighProfitMargins #ProfitMaximization #EarningsOptimization #CostReduction #SalesGrowth
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Expense Reduction Consultant/ Franchise Owner, P3 Cost Analysts | Direct Mail & Digital Marketing/ Franchise Owner, Our Town America | ASK ME FOR A FREE EXPENSE ANALYSIS! | NEED TO MARKET YOUR BUSINESS?
Increases in costs and inflation have been a huge burden on businesses in this country. Let us help you be more competitive and profitable by reducing your costs! Give me a call for a free expense analysis.
"Industry experts said companies are catching their breath and taking a hard look at how they operate after an unusual four-year stretch caused by the pandemic. They also said there’s safety in numbers, as more companies tighten their belts." We ran by this article from CNBC titled 'Companies - profitable or not - make 2024 the year of cost cuts'. And we couldn't agree more. Once you dive in, this article speaks volumes about how major companies are facing the 'cost fatigue' and how this is impacting their bottom line. At P3 Cost Analysts, our mission is to help your business by finding savings. We find savings at over 90% of the businesses and organizations we work with and have helped thousands of clients save money. All of our clients have the assurance that all of their bills have been verified for accuracy and cost efficiency. If you feel like your costs in utilities, telecom, waste/recycling, merchant processing, uniform and linen, managed print or small parcel shipping are going up month after month, contact us today! Visit our website to learn more: www.costanalysts.com https://lnkd.in/ebSRUuYt
Companies — profitable or not — make 2024 the year of cost cuts
cnbc.com
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Communications Coach | Soft Skills Trainer | Speaker | Entrepreneur | Leadership Development & Personal Growth Expert | Energy Industry Professional
Have you ever taken inventory of your value? Consolidations impact a lot of areas, affecting both individuals and companies. People scramble to realize the importance of their networks to their livelihoods. Financial services companies may lose awarded work due to synergies, leading people to either rapidly expand their networks or drop prices in a last-minute effort to secure work. This can reduce margins, especially if the company isn't operating in a healthy manner. Before asking your customer, consider these questions: 1. Who are you currently using and why? 2. If I were a customer, why would I switch to my product or service? 3. How does my product or service really save the customer time, energy, and effort? 4. Would I switch to this product or service? If so, why? From the tables of Crüe Club and our E&P exclusive topic series: cost may be king, but value is queen… #value #businessdevelopment #lowcost #ofs #salestips
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Experienced Pricing Strategist and Leader | Expert in ERP & Data-Driven Pricing Solutions | Disclaimer: “Although I work for Smiths, views expressed in my posts are my own and not those of my employer”
Ever considered a pricing consultant to boost your figures in the distribution industry? In an economy where margins are increasingly slim, professional advice can be a game-changer. But when exactly is it the right time to take the leap? The magic number? There are none. Be it a start-up with impressive potential or an established firm facing stagnation, a pricing consultant could be the fresh set of eyes you need. Let's flip the question: Can you afford NOT to invest in expert help when your numbers seem stagnant or your profit margins are thinner? The right advice at the right time can transform your business. Thinking of levelling up your distribution business? I'd love to hear your thoughts below.
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Do your employees believe in your pricing? The answer to this question can significantly impact your company's bottom line. Some companies understand that their pricing is not influenced by what others charge, but rather by gathering their actual costs of doing business and determining the appropriate hourly rate to generate profit. This approach ensures profitability and provides a foundation for justifying the rates charged. By having a detailed process for setting rates based on actual costs, you can ensure employees trust your pricing and maintain profitability... https://lnkd.in/ggUACuFp
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💼 Increasing prices is a crucial step for business growth. Don't be discouraged if new clients come along while some existing clients take a break. It's all part of evolving your target market to match your new price tag. Remember these considerations when setting prices: 👑Direct costs: What expenses are directly associated with producing your goods or services? 👑Indirect costs: Are there any additional expenses indirectly linked to your offerings? 👑Time commitment: How much time do you invest away from your family to deliver your goods or services? 👑Know your worth: Value your time and expertise—don't undersell yourself. 👑Target market: Focus on higher-paying clients to maximize your earnings without overworking. Aim to make more per unit to optimize your efforts. 💪💰 Share your pricing strategies or any tips you have for maintaining a healthy balance between pricing and target market below! #BusinessGrowth #PricingStrategies #utahsmallbusiness #diybookkeeping #financialsuccess
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