Katrina von Behren’s Post

Cryptocurrency Marketing: Facebook, LinkedIn, and Twitter. It is essential to understand that each social network requires a unique Tone of Voice. Since you will be working with different audiences in these networks, you need to communicate differently. LinkedIn: Formality and B2B Orientation LinkedIn is more formal than Twitter and is a B2B-oriented social network. A professional approach and business rhetoric are important here. Focus on analytical materials, research, and business cases, highlighting the advantages and opportunities of your crypto project for corporate clients and partners. Twitter: Engaging with Influential Accounts Twitter, on the other hand, requires a more informal and dynamic approach. Here, you need to interact with accounts that have a large following and have been around for more than three years. Influential people on this social network can work wonders in marketing. Regular interaction with influencers, prompt responses, and participation in trending discussions will help draw attention to your project. Facebook: Wide Audience and Interactivity Facebook is a platform for engaging with a wide audience. Focus on visual content, conduct interactive events, and maintain active communication with users. Facebook is well-suited for building and nurturing communities, sharing news, and providing educational materials about your product. Prioritization and Platform Choice Mastering each social network takes time. Therefore, it is important to set priorities and understand which platform is the best fit for your project at the moment. For example, if you are in the early stages and need real people to try your product or buy tokens, Reddit would be much more appropriate than Facebook or LinkedIn. One Manager for Three Platforms To promote on Facebook, LinkedIn, and Twitter, having one strong social media manager is sufficient. It is crucial that this person can adapt their communication style and strategy to each platform, effectively engaging with different audiences. Each network has its pros and cons, and your task is to determine which one is the most relevant for your project right now. Wishing you success in your promotion! #Cryptocurrency #Marketing #SocialMedia #LinkedInMarketing #TwitterMarketing #FacebookMarketing #CryptoProject #DigitalMarketing #SocialMediaStrategy #B2BMarketing #InfluencerMarketing #AI #AIart #AIartwork

🔍Filter of the day: Days Since Latest Shill 🔥 🫂The "Days Since Latest Shill" filter tracks how many days have passed since the last time an influencer promoted (or "shilled") a token on platforms like Telegram or Twitter. A "shill" refers to a public endorsement or promotion of a token, usually aimed at driving interest and increasing its market activity. 🔝Why It's Cool: This filter helps you understand the current level of attention a token receives from influencers. A recent shill might signal a surge in interest and upcoming price action. You can use this field as a sort value to receive the latest alerts for selected shillers. Full docs: https://lnkd.in/e6HViUSX

Successfully promoting a crypto project on social media requires a strategic approach. Following the outlined steps in this post will equip you with the necessary tools to harness the power of social media for your crypto project's growth and success. #cryptoproject #giveaway

Why Does My Crypto Project Need A Socials & KOL Engagement Strategy? The importance of social media and key opinion leaders (KOLs) in #web3marketing can't be overstated. Learn about why leveraging social media platforms and KOLs can supercharge your #crypto project's chances of success. Read here 👇 https://bit.ly/47WCKZA

14 Tips to Create a Foolproof Discord Marketing Strategy: - Personalization and Customization - Tapping into Discord Influencer Marketing - Creating Moderators and Tiered Groups - Banking on Discord Server Insights - Promoting Company Values and Exclusive Sales - Leveraging Discord's Partner Program - Hosting Regular Community Events - Harnessing the Power of Discord Ads - Leveraging Customer Service - Utilizing Bots and Automation - Fostering Social Discussion - Sharing Relevant Industry Content - Networking with Like-Minded People - Monitoring Activity and Analyzing Data #Discord #Marketing #SMM #Gaming #Crypto #Blockchain #DeFi #NFTs #Web3 #DigitalMarketing #ContentMarketing

The Role of Social Media in #cryptomarketing Discover the increasingly important role of sites like X (formerly Twitter), Facebook and Telegram in #web3marketing and how leveraging these platforms can help your project succeed. Read here 👇 https://bit.ly/4bDr80S

14 Tips to Create a Foolproof Discord Marketing Strategy: - Personalization and Customization - Tapping into Discord Influencer Marketing - Creating Moderators and Tiered Groups - Banking on Discord Server Insights - Promoting Company Values and Exclusive Sales - Leveraging Discord's Partner Program - Hosting Regular Community Events - Harnessing the Power of Discord Ads - Leveraging Customer Service - Utilizing Bots and Automation - Fostering Social Discussion - Sharing Relevant Industry Content - Networking with Like-Minded People - Monitoring Activity and Analyzing Data #Discord #Marketing #SMM #Gaming #Crypto #Blockchain #DeFi #NFTs #Web3 #DigitalMarketing #ContentMarketing

Have you heard about Fantasy Top? The new SocialFi app that's all the rage on crypto twitter is already in the top 5 most profitable crypto projects Fantasy Top is kicking off with explosive growth and virality. Let's go through their launch strategy! 👇🏼 1/ First, TLDR on what Fantasy Top is: It's a game where you buy and sell CT influencer cards (Heroes), with dynamic scores based on Twitter stats like total impressions and reach percentage On May 1st, it officially launched on Blast Mainnet Fantasy offers a straightforward and engaging experience: 🃏 Collect hero cards and build your winning lineup ⚔️ Compete against other users and earn rewards 🛒 Trade cards, improve your lineup and chance of winning 2/ Now let's talk about launch strategy and incentive design 💸 Launch Strategy: you guessed it, referral program 🧙🏼♂️ Introducing Invite Scarcity: Each new player receives just 11 invites! This is a great strategy because it generates hype and FOMO around the game Not only that, this program also leverage multi-level referrals 🌋 Referees earn 💫 - 11% of FAN points from direct referrals, and - 3% of their referrals Also great because it incentivizes users to invite friends who they believe will earn the most points, asap 3/ Switching to incentive design and rewards: Through participation in tournaments, players can earn - FAN points, - BLAST GOLD, - ETH, - Packs of Cards On the other hand, "Heroes" (or Crypto Twitter influencers): - Passively earn 1.5% of their card's volume - 10% revenue share of pack sales revenue - Free editions of their own cards, which they can gift to their community - FAN points and blast Gold Without doing ANYTHING! 4/ Let's just pause at 7 days since mainnet launch, how was traction looking so far? 💸 Numbers speak for themselves 📈 ~35k active users +$9,3M in accumulated fees (outpacing both TRON and BSC in fees) +$32M total trading volume (+50% ETH NFT market) In case you were asking... Is @fantasy_top_ the @friendtech killer? 🤔 I think it's still early to tell, but their launch was successfully executed and growth looks promising! 5/ Thanks for reading! If you enjoyed this read, feel free to share and follow me for more Web3 growth case studies! If you're looking to boost growth and engagement for your project through referrals and incentive programs, make sure to check out fuul[dot]xyz! DMs are always open⚡ Remember, nothing in this post should be considered financial advice. All information about this program comes from sources available online

Building an engaging community has a lot to do with active listening... Outside this, there's no engagement. I did an analysis on @deaddegens twitter page and here are some comments and responses I found on the DeadDegens_NFT twitter page: 1. "I don't understand the purpose of the deaddegen token. You may have explained it before, but it's not exactly clear." 2. "Hoping to see more game updates from DeadDegens_NFT instead of the usual tweets." 3. "Deaddegens are just trying to ride the NFT wave and it's very evident, I hope to see more creativity and uniqueness soon." 4. "You guys need to start engaging with your fans more often, we're here for you, but we need you also to showcase you're here for us too." 5. "When can we get updates on the promised project developments and dividends?" ...and these are some actionable recommendations to address these pain points and unmet desires: 1. Consistent, targeted messaging on what the account is about and how to engage with it, backing it up with quality content marketing, wording the value proposition differently, and addressing frequently asked questions with straight-to-the-point solutions. 2. Providing more original content that could capture followers' interests, updating the existing followers with new ideas leveraging project roadmaps. 3. Unleashing creativity within the brand by exploring other topics internally related to NFT, gaming, cryptocurrency, esports, etc. 4. Engaging with audience feedback incorporating their thoughts and ideas into the development of new and engaging content. 5. Offering regular updates based on the roadmap and promises to foster transparency and accountability, lotteries, and incentives to keep members engaged with the project. By integrating these strategies into a comprehensive content marketing plan, DeadDegens_NFT can drive the audience's alignment with the project's goals and achieve higher engagement and greater brand loyalty... The same goes out to every other projects. #web3 #community

14 Tips to Create a Foolproof Discord Marketing Strategy: - Personalization and Customization - Tapping into Discord Influencer Marketing - Creating Moderators and Tiered Groups - Banking on Discord Server Insights - Promoting Company Values and Exclusive Sales - Leveraging Discord's Partner Program - Hosting Regular Community Events - Harnessing the Power of Discord Ads - Leveraging Customer Service - Utilizing Bots and Automation - Fostering Social Discussion - Sharing Relevant Industry Content - Networking with Like-Minded People - Monitoring Activity and Analyzing Data #Discord #Marketing #SMM #Gaming #Crypto #Blockchain #DeFi #NFTs #Web3 #DigitalMarketing #ContentMarketing