Katyayani Nath’s Post

We've said it before, and we'll say it again: People want to see the face behind the brand!!! Showing the face behind the brand on social media humanizes your business and builds trust with your audience. Trust us, we get it. Being on camera can be uncomfortable, but people want to connect with real people, not just logos or products. By putting a face to your brand, you create a personal connection that can lead to stronger relationships, increased engagement, and ultimately, more loyal customers. What's your favorite way to get on camera for your brand? https://bit.ly/3MLpMXS

You are your brand. Just look at celebrities like Kylie Jenner—minimal marketing, no over-the-top campaigns. People buy her products because she is the brand. It’s not just about the product; it’s about the trust and connection she’s built over time. In today’s world, leveraging your personal brand is one of the most powerful tools you can use. When people trust you, they buy into you—and what you're selling. Let me know your thoughts on this strategy below! #SocialMediaStrategy #KylieJenner #KylieBeauty

Pop stars are instantly recognizable because they spend years cultivating their image. Consistency makes them more memorable. It's the same reason brands who remain consistent have higher revenues. You're more likely to be picked when people don't have to be reminded who you are. #digitalmarketing #marketingtrends #digitaltrends

Amazing collaboration! The latest BOSS One campaign featuring David Beckham is simply fantastic. Why do I love marketing? Because it’s always evolving—every day brings something new! Take this campaign, for example. BOSS One is a men’s brand, right? But the ad is undeniably designed to capture women’s attention. So, who is the real target audience here? Maybe the answer isn’t as straightforward as it seems… And here’s another thing to consider: timing. This campaign launched just yesterday—perfectly timed to generate buzz before Valentine’s Day. Coincidence? I don’t think so. Marketing is all about strategy, and this campaign is a masterclass in emotional appeal, influence, and precise timing. › #Marketing #BOSSOne #DavidBeckham #BrandStrategy

🌹 Prep Your Brand for Valentine’s & Mother’s Day Success! 🌹 Peak gifting seasons for beauty and fragrance brands are around the corner—are you ready to stand out? Here’s how sampling can help: - Build Trust: Collect reviews to boost credibility. - Grow Reach: Gain opt-ins for targeted campaigns. - Drive Action: Engage early to convert buyers during peak periods. Let’s chat about how sampling can set your brand up for a season of success! 💝 #SamplingStrategy #ValentinesDay #MothersDay #BrandGrowth #Brand #Fragrance

💥 Campaign Highlight: Black Girl Digital x Subaru Crosstrek Launch BGD Responsibility: Campaign strategy, Creative strategy, Influencer Procurement, Campaign Management, Pricing & Packaging, Influencer Brand Lift Study, and Wrap Report Vertical: Auto 🤔 Why Black Girl Digital? Effective campaign strategy, authentic integrative creative approach, fair pricing and packaging, and campaign insights leading to incremental spend. We execute & deliver! 😎 1x REEL Post Organic Insights (reflects this one post, not the full campaign)  Views: 137,000+ Reach: 129,000+ Initial Plays: 122,000+ Replays: 15,000+ Watch time: 300hrs 44mins 44 sec Like: 2,923 Comments: 74 Shares: 59 Saves: 114 😱 Total Campaign results:  Booked Impressions - 300k | Delivered Impressions - 1.4M  Average Engagement Rate: 4.3% 💟 Purpose and performance with Black Girl Digital! Book a discovery call https://lnkd.in/eF_knByJ Request a case study at info@blackgirldigital.com  See full post https://bit.ly/get_moefit 

Hooks might capture attention, but they won't build loyalty. If you look at brands like Nike, Adidas and Starbucks, They have something in common: a Loyal audience. That's a solid foundation for a brand to thrive. It comes when you have: -Unshakeable values -Genuine substance behind the brand -Messaging that comes from a place of purpose and mission Here is how you can do that too: Share your why: →It helps people connect with your purpose →Shows you’re in it for more than just money Share emotions: →You will connect with them on deeper layers →Shows that you understand and relate to their experience Share your story: →Your story is your uniqueness →Others might have your expertise, but not your journey Bonus: Share your best secrets: →Don’t hold any of them back →It shows you are truly here to help People don't remember hooks—they remember how your brand makes them feel and the impact you leave. And once you do that, you won’t need a catchy hook… Your name will stop them from scrolling.

Today's biggest brands aren't just selling products—they're building FANDOMS. 🎉 Companies like Apple and Tesla understand that it's not about transactions, it's about creating deep, authentic engagement with your audience. Your fans are now your strongest promotional vehicle, and the key to building massive, iconic brands is nurturing that connection. 💡 Let’s rethink how we approach brand loyalty—it’s all about creating a fan-powered movement. 🚀 Learn more and find more stories like this in my new book Fan Powered Futures, out now. Link https://a.co/d/0x5kWf6 #BrandEngagement #Fandom #PopCulture #MarketingStrategy #FanPowered #BrandBuilding #FanPoweredFutures"

Team’s fave Marketing Moments from November pt.2 (!!!) ♥️🕯️👋🏼 which is your fave? Starting with Chamberlain Coffee Black Friday promo, to the very special Hootsuite LinkedIn Influencer campaign that broke the internet last week. We also have been obsessed with ELF and Stanley 1913 collab, bringing skincare with everyday essentials. Sheertex's Ads never cease to disappoint. Curology and Funfetti.eg bring the sparkles stronger than ever before. Nike used the marathon to promote the brand which we loved. Next up, Michael Bubble for Bubble — if this is not the perfect name collab, we don't know what is. Last but not least, we got The Coca-Cola Company and Oreo Cookie Factory which brought back all of our childhood memories 2 in 1. Which campaign is your fave? More on Brand's Media Group #MarketingMoment #MarketingCampaigns #NovemberMarketing

When Marks and Spencer, quite literally bring in Mark and Spencer as their new brand ambassadors Sometimes it's just a simple strategy to leverage your reach and get more eyeballs on your brand 👏 Posted just a day ago, they've reached: ⃗→ 1.3m views on Instagram ⃗→ 269k views on TikTok Before this post, they were roughly reaching on average: ⃗→ 33k views on IG ⃗→ 3k views on TikTok Quite the increase 👀 #marksandspencer #influencermarketing