Kelly Heida’s Post

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Digital Marketing | Paid Media

Marketers, check out this insightful read from Harvard Business Review on how marketing operates today, with valuable strategies to navigate the echoverse. Take the time to engage with this article: https://lnkd.in/gRSK5bAt

The New Rules of Marketing Across Channels

The New Rules of Marketing Across Channels

hbr.org

Michael Morrison

Stealth-Mode Software Founder

3mo

Thanks for sharing Kelly! I hadn't thought of it like an "'echoverse'" before and the way that this article laid out how it a complex network where messages echo across consumers, brands, media, AI, and more made a lot of sense.

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