Kering’s Post

Last week I got to spend some time with the rockstars of BSWANKY. I spend a great deal of time with clients to help them lead with their Black Sheep Values™ to separate themselves from their competition. This is a perfect example of a company that is doing just that. The luxury handbag market is filled with recognizable names like Louis Vuitton, Gucci and Christian Dior Couture. So how do you separate yourself from adored successful giants? Gretchen Bauer and her team are doing just that. They aren't crafting luxury handbags, they are creating bespoke heirlooms, each and every one with sewn-in serial number, certificate of authenticity and documented traceability. Their client's story is woven into each thread of their one-of-a-kind builds. And that's when you realize the true benefit of being one-of-a-kind...there is no competition. They aren't "just" another luxury bag company, they are creating legacy for their clients. That is being a true black sheep. #handbags #retail #bespoke #luxury #personalgrowth

A celebrity-favorite NYC designer is taking the drama off the runway and into the courtroom, claiming a rival lifted their #tradesecrets. In a dramatic legal battle unfolding in the #fashion industry, Space/Craft World Wide, a prominent NYC designer, whose window displays are sought out by iconic brands like Prada Group, Gucci, and Christian Dior Couture, is accusing rival UK-based Harlequin rival of stealing trade secrets. https://bit.ly/CGI1030 The NY designer claims that their unique window display concepts, which have garnered significant acclaim, were copied by the rival without permission. This allegation has sparked concerns over the critical need to safeguard designs and techniques in the competitive world of fashion. It also shines a light on the lengths designers must go to secure their creative ideas, in an industry where originality is key to success.  After all, proactive protection is always in style. As the legal proceedings unfold, may this serve a cautionary tale for ALL #creatives to proactively protect their ideas, and not wait for a crisis to realize the value of their unique, competitive assets. #IntellectualProperty #TradeSecrets #ProactiveProtection #Innovation #BusinessStrategy #FashionFear #DangerstoDesign

👜 Are You Wearing Target Disguised as Dior? 🎯 Italian authorities have just peeled back the curtain on the luxury goods industry. That Dior handbag selling for $2,800 costs a mere $57 to produce. Yes, you read that right. And it’s not just Dior. Armani and other luxury giants are in on this too, paying subcontractors a pittance to create high-end handbags that we shell out thousands for. There’s more to this story than just a shocking price markup. The workers crafting these luxury items are facing abysmal conditions, gruelling hours, and unsafe environments. Imagine having to sleep on-site just to churn out bags non-stop. It’s a reality for many. The investigation revealed Chinese-owned firms exploiting workers to produce these coveted items, according to Business Insider. Of course, this may not entirely be a shock to most. We’ve to some extent come to accept the international economy we live in, where the first world is supplied by the third world. However, it is a timely reminder. The next time you flaunt that designer handbag, ask yourself: Are you actually wearing Target dressed up as Dior? More than this, it’s time we start questioning our purchases. What purpose do they serve? Are we really just chasing status? Of course, if status matters to you, go ahead, buy the brands. But it’s vital to know what’s behind the label — not just in terms of quality, but also the human cost. Understanding the full picture helps us make choices that truly reflect our values. As with all aspects of financial management, we should employ our wealth with purpose. #sydneyfinance #sydneyfinancialplanner #financialadviser #financialadvisor #financialfreedom #financialindependence #mindset #lifeplanning #luxury #dior

Hello everyone! 🌟🌸 Today, I want to talk about the latest high fashion trends for 2024, highlighting the collections from iconic brands like Balenciaga, Gucci, and Louis Vuitton. If you love luxury and style, this post is for you! Double Layers and Overlays 👗: Louis Vuitton has introduced double-layered skirts that add dimension and movement to outfits, creating a sophisticated and modern look. Bold Accessories 🛍️: Crisscross bags and bustiers have made a comeback on the runways, offering a bold and avant-garde approach to traditional accessories. Head-to-Toe Leather ✨: Despite being spring collections, leather has dominated the runways. Brands like Chanel, Gucci, and Balenciaga have reinvented this material in innovative ways, from bandana-style tops to modern gladiator dresses. Seventies Style 🌠 : Deep necklines and off-shoulder styles have been prominent, inspired by 1970s fashion. Designers like Valentino and Giorgio Armani have embraced this trend, adding a touch of sensuality and elegance. Modern Fringe 🍬 : The fringe trend has evolved, moving away from classic Western styles to more sophisticated and modern details. Gucci and Bottega Veneta have experimented with fringe on skirts and suits, adding texture and movement to their collections. These trends stand out not only for their creativity and style but also for their ability to blend classic with contemporary, offering new forms of expression through luxury fashion. #Highfashion2024 #Balenciaga #Gucci #Louisvuitton #Fashiontrends #Luxury #Luxuryfashion #Style2024

The Wall Street Journal, You Spent $6,000 on a Secondhand Chanel Bag. Now Find Out if It Is Real. Handbag authenticators are cashing in on buyers’ anxieties about fakes; hardware must be champagne not bronze; that pink leather is only made in France. The market for secondhand luxury soared to $49.3 billion worldwide last year, according to Bain & Co. Sites like the RealReal, eBay and Vestiaire Collective offer a trove of coveted bags, some vintage and others in like-new condition. The boom in resale comes as Chanel and other luxury brands are boosting their prices. A Chanel classic medium flap bag now costs $10,200, up from about $5,800 in 2019. In 2021, Chanel began limiting the number of its “Timeless Classic” quilted bags U.S. customers could buy to two annually, a move a Chanel spokeswoman said were “appropriate measures” for highly sought-after items. By Chavie Lieber #secondhand #vintage #authenticators #chanel #handbags

Gucci Window Display by Concept Co.  Designed by Gucci. Produced & Installed by Concept Co. Design isn’t just a word - it’s a language. When Gucci shared their winter vision, we saw it as an opportunity to explore the space between presence and absence. Muted tones, elemental materials, and light, not as an afterthought but as a strategic brushstroke, allowed the installation to become an echo of the brand’s soul. The triangular light, delicate yet deliberate, whispers rather than shouts. Each piece becomes a focal point, suspended in simplicity, speaking to those who choose to pause and listen. We ensured every detail aligned with their iconic identity, enhancing the brand's connection with its audience. Our goal was simple: to translate the essence of luxury into a physical space that captivates and inspires. At Concept Co., we see design as a language spoken through gestures that leave a lasting impression. By finding the balance between simplicity and intention, between presence and absence, we created an experience that invited people to take a second look. #conceptco #gucci #luxuryretailspace #gucciwindowdisplay #Visualmerchandising

A Collector's Guide to Louis Vuitton Watches Embarking on a Louis Vuitton watch collection is an exciting journey! Start by researching the brand’s iconic models, such as the Tambour and the Horizon. Understanding the history and evolution of these timepieces will help you appreciate their value and uniqueness. Always keep an eye on limited editions and collaborations, as they often become sought-after treasures. When it comes to authenticity, knowledge is your best ally. Look for key features like the LV logo, serial numbers, and quality craftsmanship. Authentic pieces should feel substantial and exhibit flawless detailing. Always purchase from reputable dealers and consider getting a watch appraisal for peace of mind. As you grow your collection, consider diversifying with different styles and materials. Whether you prefer classic leather straps or modern smartwatches, each piece tells a story. Happy collecting! #LouisVuitton #LuxuryWatches #WatchCollector #Tambour #Horizon #Authenticity #Timepiece #WatchCommunity #LuxuryLifestyle #WatchEnthusiast #LimitedEdition #Fashion #WatchAddict #Collecting #VintageWatches #LuxuryFashion #Horology #InvestInWatches #WatchAppraisal #LuxuryCollectibles

Dress how you aspire to feel—timeless, bold, and unequivocally chic. Our reimagined Gucci ad marries the essence of classic elegance with the audacious spirit of modernity. This is where monochrome meets vibrant passion, where your outfit whispers luxury and your lipstick declares confidence. Every detail, from the sleek tailoring of a Gucci blazer to the daring hue of the lipstick, is crafted to make a statement without saying a word. Just like our design, every stroke of color and every thread spun into fabric is an extension of who you are. Feel more than just style, feel the power of self-expression. Feel Gucci. #FeelTheLuxury #GucciGlamour #BoldAsYou #designconcept #designmakers #guccirrebrand #rebrandingexample #brandingexample #graphicdesign #markerting #advertising #addesign

✨The Power of Passion: How World-Renowned Brands Captivate Audiences with their Marketing Movies. As marketing evolves, the most successful brands are harnessing the power of storytelling to connect with their audiences in a deeper, more memorable way. Leading companies around the globe have discovered the magic that happens when they pour their passion and creativity into producing captivating marketing movies. These brand films aren't just advertisements - they're cinematic experiences that pull viewers in and leave a lasting impression. Through beautifully crafted visuals, emotive narratives, and authentic brand messaging, these marketing movies tap into the heart and soul of the consumer. What is it that makes these brand films so impactful? It's the unwavering passion that radiates from every frame. The world's most iconic brands don't just promote their products - they showcase their brand's purpose, values, and spirit. They invite viewers into their world, fostering a genuine connection that transcends traditional marketing. Whether it's Nike's inspirational tales of athletic triumph or Apple's vision of innovative technology, these brands have mastered the art of turning their marketing into an immersive, entertaining experience. And the results speak for themselves - their brand films garner millions of views, widespread acclaim, and, most importantly, a lasting impression in the minds of their audience. Passion-fueled marketing movies aren't just a trend - they're a powerful strategy that the most successful global brands are leveraging to stand out, engage their audience, and leave a lasting impact. If you're looking to take your marketing to new heights, it's time to unlock the power of passionate, cinematic storytelling. #marketingbystorytelling