Kerri Singleton’s Post

Not sure if influencer marketing is an avenue worth exploring for your B2B organization? You might be surprised by the value it offers in building brand credibility and driving results. Great insights into why influencer marketing is a game-changer for success https://bit.ly/3xyFSi9 #marketing #B2Bmarketing #MarketingStrategy

How does B2B influencer marketing actually work? Read on as Influencer - Social Lead Alex White shares a comprehensive, step-by-step overview of what happens when brands sign up for a B2B influencer marketing program ⬇️ #B2BMarketing #InfluencerMarketing #B2B

In our latest blog, we round up expert insights and best practices to help you start navigating and maximizing the potential of B2B influencer marketing. The bottom line is that B2B influencer marketing can drive lead generation, boost awareness and credibility, and ultimately grow your sales pipeline. Learn more about the value and impact that B2B influencer marketing can have on your business. https://lnkd.in/gYY4VP2g

Influencer Marketing has continued to evolve, especially in the B2B space. Finding the right people to promote your brand to the right decision-makers is an underutilized tactic that can create lasting brand power and relevance to those with whom your business is trying to gain traction. Gain credibility and authenticity by aligning yourself with your company's values and mission to your customers and your ideal future clients.

B2B influencer marketing just keeps getting bigger. You’ll see why and how to harness it in our new pro tips blog. #b2b #influencers #influencermarketing #marketing #business

What’s the most important attribute for success in B2B influencer marketing? How are budgets changing? Which tactics differentiate the most successful B2B influencer marketing programs? What’s the top influencer marketing trend for 2025? You can find the answers to those questions and many more in the 2025 B2B Influencer Marketing Research Report from the team at TopRank Marketing. This remarkable 51-page report is a must-read for B2B marketing pros planning or already managing influencer marketing programs. The entire report is well worth downloading, but this post highlights just a few of the findings on key trends in B2B influencer marketing. #b2bmarketing #influencermarketing #digitalmarketing

"According to Forbes, 94% of B2B marketers say influencer marketing is a successful strategy. " As Harry Mackin notes, this is up significantly from last year... Check out his latest blog for more startling statistics and insights on the state of influencer marketing in 2024.

Thanks for quoting me in your latest piece on B2B Influencer Marketing, TopRank Marketing! ✨ Influencer marketing can be a really powerful way to engage your target audience while simultaneously building relationships in your industry. Read the article here: https://tprk.us/3yZvxwx

B2B Influencer Marketing in 2024 🔮 💻 Influencer marketing isn’t a new concept, but it tends to receive less attention in the B2B space. While the approach differs from the sponsored posts seen on TikTok, incorporating B2B influencer marketing into your marketing strategy is essential. This could take the form of podcast interviews, guest blogging, or co-hosted webinars. It’s all about finding creative ways to collaborate with industry leaders and build long-lasting relationships. 💫 For a complete guide to B2B Influencer Marketing, check out this article from Warmly, https://lnkd.in/gph-thcb #PLMLinkedInChallenge #InfluencerMarketing #B2BMarketing

Struggling to measure your influencer marketing success? 🤔 From shares and website traffic to brand perception and audience growth, there’s more to ROI than just numbers. Discover how B2B and B2C influencer strategies differ and why choosing the right metrics matters! https://lnkd.in/eaVarVPv