Kommune reposted this
Creative Entrepreneur | Investor | From a storyteller to a storyseller, I help brands and individuals achieve their goals by building compelling narratives
It’s not easy putting up an event. Especially if it’s different. ‘Shabd’ is a Kommune property that brings the best of Hindustani poetry, music and stories to people. Step one is great, Curation, which was done by our in-house Pradumn R. Chourey . Next comes creating a great look and feel which was supervised by @aditya jadhav and @mitali rathod, brilliant design by Rhea Iyer. And now starts the social media promotion and marketing. A month of posts, reels, mailers and we had a house full. We had moments of crisis when our ad account on Facebook had issues. But in 2 hours Aakash Rohilla had got it sorted. Our social team with Shachi Pathak @shannon did a stellar job with Esha Paul who leads our content. The excitement kept building up and by last w Myeek we had sold only 300 tickets. Did we panic, yes for about an hour. Then an email campaign, artist posts, more reels and suddenly we were looking good. Last night we were taking bets when we would be sold out! The event by itself was mesmerising and rvery artist was in top form. For them to see every seat in the hall filled was a boost and for us a triumph of team spirit. It takes a village to build an event but it takes a little bit more to build a magical one.
Esha Paul
3mo
I was in awe, just observing everyone weaving their magic, and such a great curation of artists. Waseem ji came with his ‘Bangers only’ set - and the audience matched the energy all the way.
Anshika Nema
3mo
Each set perfectly done, a dazzling line-up of artists, and Pradumn brewing magic with his well written and witty script. It was magic just to get to observe how seamlessly the show travesed time and set a high benchmark for its audience.
Atharva Shinde
3mo
It was such a great evening, Thanks to the folks at Kommune for such a great experience. Loved it🫶🏻
Preet Sanghvi
3mo
Love the last line!! 🙌🏻 Congratulations on the successful curation of Shabd Roshan Abbas your detailed account of the effort and dedication behind the scenes truly resonates with me. I particularly loved your line, “It takes a village to build an event, but a little more to make a magical one.” I personally understand the vision and extra mile it takes to achieve excellence. 🙌🏻Your work continues to inspire me and many others. Well done!🙏🏼🙏🏼🫶🏼
Sneha Gupta
3mo
I would love to work with you :)
Sumbul Khan
3mo
Now. Please get this to Delhi too 😊
Siddharth Jain
3mo
Loved each and every moment of Shabd. Kudos to the entire team of Kommune
Anshika Kushwaha
3mo
Superb evening, Roshan! Enjoyed it to the core - and added many shabds to my ilm :)
Truly Magical! ♥️✨
CEO - KOMERZ | Applied Economic Growth Models | Experienced CXO-level leader, Thought leader, Commerce, Data, Technology | VMLY&R, Ogilvy, WPP, Entrepreneur |
3moThe brand and concept itself sound very poetic Roshan Abbas should have added "Mausaki"