Kreston Menon’s Post

Years ago, I had an opportunity to pitch the team that manages Shaquille O'Neal's product empire and I have never been so boxed out in my entire life. They were insulted that I would even dare ask them for money for the service that our team provided (I think it's important to mention that I was NOT the owner of this company). "Shaq doesn't pay." "You get to say that you work with Shaq and use his brand equity so we get the service on a pure commission basis." Nah that wouldn't work, so we didn't do the deal. That was my first introduction into pitch celebrity companies. I realized that I had so much to learn. I didn't know that a company could literally draw a line in the sand and say "we do not pay" and just survive.... At the end of the day it would not have been a good deal anyways because of how the platforms worked, but it was a call I will never forget. Have you ever pitched a celebrity? #sales #shaq #influencer #marketing #salesconversation #goodfit

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𝐁𝐮𝐢𝐥𝐝 𝐚 𝐏𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐁𝐫𝐚𝐧𝐝 𝐓𝐡𝐚𝐭 𝐑𝐞𝐟𝐥𝐞𝐜𝐭𝐬 𝐘𝐨𝐮𝐫 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞 🌟💼 Personal brands are present in nearly every industry, showcasing an individual’s expertise, personality and influence within their field. 🌐✨ Developing a strong personal brand requires consistency, authenticity, and effective connection with your target audience. Building a powerful personal brand isn’t just about visibility—it's about creating a lasting impact. Start today and make your mark! 💫 _________________________________________________ ℹ️ GripADS Agency | 📩 contact@gripads.ro | 📍Sibiu, Romania . #gripadsmarketing #PersonalBrand #BrandBuilding #Consistency #Authenticity #Engagement #DigitalPresence #MarketingStrategy #Influence #Expertise #SocialMediaSuccess

The first TAKUMI Talks was a hit! Check out our video for current topics that are being discussed by experts in the influencer marketing industry. #influencermarketing #industryexperts #TAKUMITalks #roundtablediscussions

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Success needs momentum, speed and action with timing. Lazy people have excuses, Successful people have failed many more times than un successful people even tried. So, fail hona galat nahi H, but fail fast - Learn and go to next chapter. Abhi social media pe fail hone ke paise nhi lagtei. So, don't worry. #influencer #Shruti_sharma #pahadi Okay Digital Media

As the old adage goes, "We are all fighting our own battles," reminding us of the unseen struggles faced by individuals. ➡ The acknowledgment of the complexities of human life can inspire advertisers to create campaigns that offer solace, support, and hope. 1) The power of understanding: To truly connect with an audience, advertisers must adopt a human-centric approach. "Empathy is about finding echoes of another person in yourself." By stepping into their shoes and understanding their challenges, aspirations, and emotions, brands can craft messages that resonate deeply and create a lasting impact. 2) Kindness is a gift worth cherishing: Kindness is a powerful force that can transform lives. As the saying goes, "A kind word can change someone's entire day." By embodying compassion and empathy, brands can create campaigns that not only sell products but also uplift and inspire their audience.    🙌 Few examples of empathy in action: ➡ Several brands have successfully harnessed the power of empathy and #kindness to create impactful #campaigns. 1) P&G's "Thank You, Mom" commercials evoked strong emotional responses by highlighting the sacrifices made by mothers. 2) Airbnb's "Belong Anywhere" campaign emphasized the importance of connection and acceptance. ➡💡This approach not only builds goodwill but also positions the brand as a compassionate and responsible corporate ambassador. Video credit: Respective owner  --------------------------------------------------- With over 3 years of business setup and development expertise in Dubai's dynamic market, we're your go-to partner for everything from company registration in UAE Free Zones to opening business bank accounts in Dubai, Hong Kong, and Singapore. Contact us today to focus on what you do best and let us handle the rest. Make your business vision a reality with Sparta Galaxy Management Consultancies -EmpathyInMarketing #HumanCentricBrands

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