LaFORCE’s Post

As times evolve, so does the vision of cosmetics, reaching younger audiences through unconventional channels. E.l.f. Cosmetics pioneers this shift as the first beauty brand to become a primary sponsor for a race car driver. At the Indianapolis 500, Katherine Legge will don E.l.f. Cosmetics branding, symbolizing a merger of high-speed performance and beauty innovation. This strategic move not only diversifies brand presence but also champions inclusivity in traditionally male-dominated spaces. E.l.f.'s commitment to empowering women extends beyond the racetrack, reflecting a broader initiative to drive change in corporate boardrooms and creative industries. #BeautyInnovation | #BrandDiversity | #EmpoweringWomen | #CosmeticsIndustry | #InclusiveMarketing

𝗩𝗙’𝘀 𝗧𝗶𝗺𝗯𝗲𝗿𝗹𝗮𝗻𝗱 𝗜𝘀 𝗢𝗻 𝗧𝗵𝗲 𝗖𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝗕𝗹𝗼𝗰𝗸 𝗙𝗼𝗿 𝗜𝘁𝘀 𝟱𝟬𝘁𝗵 𝗔𝗻𝗻𝗶𝘃𝗲𝗿𝘀𝗮𝗿𝘆. If the first three months of this fiscal year are any indication, Timberland could be headed toward another double-digit or high-single-digit decline. Meanwhile, its new “ICONIC” campaign has the feel of staging the brand to prepare for a sale, like staging a house for sale. Will Timberland be the next brand to get a sendoff if this year’s revival efforts don’t move the needle? Everything you need to know: https://lnkd.in/ewaBtHtg #RetailNews #RetailMarketing #RetailLeadership

Street-style is a canvas for self-expression, a way to push boundaries and showcase individuality through clothing.  But coming from a completely different background, I recently embarked on a journey to understand the street-style, specifically skateboarding brands and what intrigued me is "a vibrant tapestry of self-expression woven through clothing choices".  Here is more: - Skateboarding brands don't just sell clothes; they cultivate a community. - Unlike traditional fashion, the value in street style isn't driven by trends or logos. - Their apparel and accessories are a language of community, authenticity, and shared experience. - It's all about the story behind the brand and the connection it fosters with its audience. - These brands understand their audience and evolve with their community. This journey has just begun, and I'm eager to continue learning from the passionate individuals within this world. Let's keep the conversation going in the comments below! #streetwear #skateboarding #fashion #culture #community #communication #selfexpression

👟✨ The Influence of Skate Culture on Sneaker Fashion ✨🛹 Skate culture has undeniably made a significant impact on the world of sneakers, shaping trends and styles that resonate across generations. 🌟 From Vans and Converse to Nike SB collaborations, skate culture has brought a unique edge and authenticity to sneaker fashion. 🤙 The DIY ethos, creativity, and rebellious spirit of skateboarding have inspired iconic sneaker designs that are not only stylish but also functional for the demands of skateboarding. 🛹 Brands have embraced this influence, creating sneakers that not only look cool but also perform well on and off the board. 🚀 Whether you're a skateboarder or just appreciate the aesthetic, there's no denying the lasting impact of skate culture on sneaker fashion. 💥 Let's celebrate the fusion of style, performance, and attitude that skate culture brings to the sneaker game! 🙌 #SkateCulture

Tiger Woods Unleashes 'Sun Day Red' - A New Era in Sports Style! Tiger Woods, the golf legend, is making headlines with the launch of his brand-new clothing line, 'Sun Day Red'. Beyond golf, it's a lifestyle collection featuring everything from stylish polos to comfy hoodies and outerwear. More than just apparel, Sun Day Red represents a fusion of style and athleticism. While the initial releases cater to men, the brand also has plans for for women and kids. Sporting icons like NFL's Josh Allen and NBA's Blake Griffin are already expressing their admiration, with comedian Will Arnett also eager to be part of the action. This marks the end of Tiger's 27-year partnership with Nike, paving the way for a bold solo venture. Sun Day Red isn't just about golf; it's a statement in sports fashion, redefining the game. Sun Day Red's first signature line hits shelves on May 1 in the United States and Canada. The anticipation is building, and we can't wait to see the impact on the sports apparel industry! #tigerwoods #nike #sundayred #golf #sportsnews

This accurately sums up my motivations and passion for Nostalgia Marketing.

👟✨ The Impact of Skate Culture on Sneaker Trends ✨👟 Skate culture has undeniably left its mark on the world of sneakers, shaping trends and influencing designs for decades. From the iconic silhouettes of brands like Vans and Nike SB to the fearless creativity of skate-inspired collaborations, the fusion of skate culture and sneaker fashion continues to captivate enthusiasts worldwide. 🛹🔥 The raw energy and rebellious spirit of skateboarding have inspired sneaker brands to push boundaries and experiment with bold colors, unique materials, and innovative technologies. Skate culture's emphasis on performance and durability has also led to the development of sneakers that not only look stylish but also deliver top-notch functionality on and off the board. Whether you're a dedicated skater or simply appreciate the aesthetic appeal of skate-inspired sneakers, there's no denying the lasting impact of skate culture on the sneaker industry. So lace up your favorite pair of kicks, embrace the influence of

From prompting a change of the dress code at Ascot racecourse, to founding The Deck London as the first women's tailoring business on Savile Row, Daisy Knatchbull is disrupting. Yes, technology is a disruptive force, but it is not the only thing that is bringing about change in the retail industry. Traditional, customer-centric action can also bring about major changes. Here's my column for The Retail Bulletin -> #retail #disruption #innovation #fashion https://lnkd.in/eyp4kYEd

This is purpose driven marketing by Nike. In 2016, a football player named Colin Kaepernick protested against racism and police brutality by kneeling during the national anthem. Nike made a video called 'Dream Crazy' with Kaepernick to encourage people to dream big. Some people got mad at Nike for supporting Kaepernick, and they even burned their Nike shoes. Nike lost customers and money for a while. But Nike knew that many young and diverse people liked Kaepernick's activism. So, lots of athletes and young people showed support by wearing Nike stuff. Celebrities on TV also said good things about Nike, which is like free advertising. Because of all this, Nikes sale increased. Nike doesn't just sell shoes; it sells the idea that you can overcome challenges, , and it supports important causes of athletes. #nike #nikeshoes #nikecasestudy #nikemarketing #nikestrategy #digitalmarketing #marketingcasestudy