LAVNCH [CODE]’s Post

Come search out Benoit Froment and myself to chat Security, Resilience, Compliance, and gilets... #noggin #resilience #operationalresilience #securitymanagement #giletswithatie

With almost 100 years of exhibition experience we have pulled together our top 3 tips when exhibiting at gaming and technology exhibitions. 1. Illuminate Your Brand 💡 Utilise innovative lighting to create an immersive atmosphere that aligns with the theme of your booth. Incorporate dynamic lighting to add an element of excitement and captivate attendees as they pass by. 2. Engaging stand attractions 🎮 Increase footfall at your booth with interactive stand attractions that reflect the booth theme and your brand. Unique stand attractions that captivate your visitors will ensure your brand is memorable. Getting visitors to sign up for competitions is a great strategy for data capture. 3. Enticing Hospitality 🍻 Offer complimentary refreshments, such as drinks and snacks, and comfortable seating areas so your visitors can relax, network and engage in conversations with your team. Incorporating these tips into your exhibition booth will attract and engage attendees, leaving a memorable impression and driving interest in your brand. #ISE #MWC #CES #G2E #iGB #IBC #Infocomm #NABShow #ICE #Exhibition #TradeShow

How Technology Is Answering Exhibitor Needs "In the events industry, tech trends lean heavily toward the unmet desires of exhibit marketers. Exhibit technologies are rushing and adapting to fill gaps. Here are some identified needs of exhibit managers and the tech tools that can answer to those needs" "Giving exhibitors more tech empowers them to perform better and raises the value and perception of exhibitions as a must-have marketing channel. " Michelle Bruno, MPC, CEM, CMP Michelle makes some great points about the importance of utilizing technology in exhibits. Are you currently integrating technology into your exhibits, or are you still on the fence about it? Adapting to stay on the cutting edge is crucial in the ever-evolving landscape of trade shows. Consult with your exhibit house partner to explore new ways to stand out and increase your ROI on the show floor. Embracing change is key to attracting more attention and staying competitive in the industry. #TradeShows #Exhibits #TechnologyIntegration https://lnkd.in/gBfGcVz6 Genesis Exhibits Apprupo

Navigate New Semiotic Frontiers! Don’t wait! Secure your spot now for Semiofest Porto 2024, May 22 – 24. Limited seating! Grow your brand communication skills and learn how understanding liminal spaces can enhance your applied semiotic practice. By exploring real-world examples, e.g., cultural transitions, hybrid identity transformations, or brand loyalty shifts, commercial semioticians can better appreciate how liminality operates within consumer culture and brand engagement. Speakers will analyze these trends through a liminal lens and challenge traditional categorizations and boundaries that are currently in flux. Ultimately, this leads to new opportunities for clients to connect with relevance to a world in transition.

A spirit of optimism is the motto today. 😎 Today is a good day for IWA OutdoorClassics. Not only are we giving a first preview of #IWA2025, we are also ushering in a new era with our redesign. A new era in which we continue to drive the industry forward internationally, strengthen the trade and create interpersonal moments that will be remembered for a long time to come. The most important contents of our latest press release are: 👉 New brand identity: IWA OutdoorClassics presents itself in a new design after the anniversary year 2024. The claim “Eyes on Target” and the new design language, characterized by a circle, symbolize focus and precision. 👉 Exhibitors and trends: Over 700 exhibitors have already registered for 2025, including big names such as BERETTA as well as new exhibitors and returnees such as DNT Optics and Belom Ammunition. There will be a strong focus on new product trends in #thermalimaging technology and #nightvision devices. The #paintball industry will also be represented for the first time. 👉 Specialist trade in focus: Visitor legitimization has been adapted to ensure the quality of trade visitors. New criteria and ID checks are intended to prevent the misuse of admission tickets and facilitate access for legitimate trade visitors. 👉 Future of stationary retail: The future of stationary retail and other industry trends will be discussed within the special areas, with great partners being part of it. The detailed specialist program will be published shortly. We are more than ready to enter this new chapter, are you on board? #No1ForTheIndustry #EyesOnTarget

With almost 100 years of exhibition experience we have pulled together our top 3 tips when exhibiting at gaming and technology exhibitions. 1. Illuminate Your Brand 💡 Utilise innovative lighting to create an immersive atmosphere that aligns with the theme of your booth. Incorporate dynamic lighting to add an element of excitement and captivate attendees as they pass by. 2. Engaging stand attractions 🎮 Increase footfall at your booth with interactive stand attractions that reflect the booth theme and your brand. Unique stand attractions that captivate your visitors will ensure your brand is memorable. Getting visitors to sign up for competitions is a great strategy for data capture. 3. Enticing Hospitality 🍻 Offer complimentary refreshments, such as drinks and snacks, and comfortable seating areas so your visitors can relax, network and engage in conversations with your team. Incorporating these tips into your exhibition booth will attract and engage attendees, leaving a memorable impression and driving interest in your brand. #ISE #MWC #CES #G2E #iGB #IBC #Infocomm #NABShow #ICE #Exhibition #TradeShow

🌎 AT WE TANGIBLE WE ARE EXPANDING OUR FRONTIERS 👉 Last February we were in USA 🇺🇸 and Romania 🇷🇴 to run VAVE Workshops at Autoliv 👉 In May we will be in Switzerland 🇨🇭 for another impressive Business & Innovation Hackathon with Les Roches Crans Montana 👉 In June we will be again in Romania 🇷🇴 and Poland 🇵🇱 for new VAVE Workshops to improve products And don't forget what we do here...🇪🇸 with great companies and associations in developing greater products, innovation and entrepreneurship... Keep looking at our posts... More to come... 👊 #Hackathon #VAVE #Innovation #entrepreneurship #DesignThinking

Let us introduce AOC – one of our Supreme Partners at EXPO 2024 🌟 AGON by AOC is the world's largest monitor specialist in the gaming segment. They are driven by a passion to always deliver at the very highest level, both with their displays and on the exhibition floor. For them, it is important to be seen and heard - and above all - to be felt! Therefore, it was a matter of course that AOC would become the Supreme Partner at this year's EXPO. They are now making their debut at Exertis EXPO but are far from beginners when it comes to exhibiting at events, they have a long experience of creating unforgettable events for their end customers. They look forward to giving our EXPO visitors an experience that not only impresses, but inspires – a feeling that stays with them long after the show is over. One of the biggest challenges they see is the financial situation of many households, which has weakened purchasing power. This has led to simpler screens now being sold to a greater extent, which affects margins. Despite the financial challenges, AOC has strong faith in the future. "When the market starts to recover and the demand for modern technology increases, we have a fantastic range to offer." says Peter Nordstrand, Nordic Sales Manager B2C at AOC. The evolution of IT and AV technology is fascinating, as "work from home" has shifted from a wishful idea to becoming the norm for many today. In the future, employees will need two workplaces – one in the office and one at home. This increases the demand for multifunction screens that not only deliver high performance during the working day, but also perform just as well as a gaming and entertainment screen in your free time. AOC is ready to meet this development with its innovative screen technology. Come and meet the gang from AOC in stand C:03, Thursday 17 October 🙌✨

Let us introduce AOC – one of our Supreme Partners at EXPO 2024 🌟 AGON by AOC is the world's largest monitor specialist in the gaming segment. They are driven by a passion to always deliver at the very highest level, both with their displays and on the exhibition floor. For them, it is important to be seen and heard - and above all - to be felt! Therefore, it was a matter of course that AOC would become the Supreme Partner at this year's EXPO. They are now making their debut at Exertis EXPO but are far from beginners when it comes to exhibiting at events, they have a long experience of creating unforgettable events for their end customers. They look forward to giving our EXPO visitors an experience that not only impresses, but inspires – a feeling that stays with them long after the show is over. One of the biggest challenges they see is the financial situation of many households, which has weakened purchasing power. This has led to simpler screens now being sold to a greater extent, which affects margins. Despite the financial challenges, AOC has strong faith in the future. "When the market starts to recover and the demand for modern technology increases, we have a fantastic range to offer." says Peter Nordstrand, Nordic Sales Manager B2C at AOC. The evolution of IT and AV technology is fascinating, as "work from home" has shifted from a wishful idea to becoming the norm for many today. In the future, employees will need two workplaces – one in the office and one at home. This increases the demand for multifunction screens that not only deliver high performance during the working day, but also perform just as well as a gaming and entertainment screen in your free time. AOC is ready to meet this development with its innovative screen technology. Come and meet the gang from AOC in stand C:03, Thursday 17 October 🙌✨

📅 September, October and November are three of the busiest months for exhibitions. Add March into the mix and they account for over half of all UK exhibitions*. So, as peak exhibition time approaches, make the most of August to prep and ensure your business stands out at its next event. 💡 Be clear in your objectives Do you want to generate leads or build awareness? Now is the time to plan your strategy 💡 Explore new technologies Swag alone may not bring the footfall you want. Explore crowd-pulling technologies like Augmented Reality. 💡 Train your team Make sure the team at your stand can answer in-depth questions. Put a system in place so they can capture leads. 💡 Plan detailed logistics Coordinate plans and confirm all the details. Is there a contingency plan in place? Early prep makes all the difference for a stand-out presence at your next event! (*The Size and Scale Index for Exhibitions (SASIE) 2023) #EventInnovation #EventTech #ExhibitionPreparation #WeAreDSA Image: Thibault Trillet via Pexels