LeadingAge Virginia’s Post

Why You Should Join the Marketing and Sales Group on Tuesday: This month will focus on three key areas that are essential for improving your marketing and sales strategies: 1. Building the Action Plan and Strategy: We’ll begin by focusing on framing the right pain solution and understanding who your ideal customer is. This is the first and most crucial step in creating a strong marketing and sales strategy. We’ll work on building a framework to address these pain points, which will guide the rest of your action plan. 2. Leveraging Community Expertise: We want to involve all members with marketing and sales expertise to help support and refine each framework. By sharing their knowledge, these members can facilitate workshops that enhance the group’s collective strategy. This collaborative effort will help members generate awareness, attract qualified leads, and ultimately increase sales. 3. Best Practices for Success: We’ll work together, step by step, to establish and share best practices. These practices will empower all members to increase their marketing effectiveness, raise awareness, and boost sales. The more we collaborate, the more effective we become as a community. By focusing on these three points, we aim to equip each member with actionable tools and expertise to build a strong, results-driven marketing and sales strategy.

Amp up your marketing and get more customers with Charlie Horton in our next free webinar. 📅 Friday 21 June ⏰ 2-3 pm Dive into the fundamentals of marketing success, learn the key marketing mistakes to avoid and how you can overcome some common sales objections. This month's webinar will be led by international speaker and Head of Growth at FMA, Charlie Horton. Charlie specialises in lead generation and client acquisition. What will be covered? ✔️ The three lanes of marketing (slow, medium and fast) ✔️ What lane of marketing works best and what is the missing piece ✔️ Top 5 mistakes made with marketing ✔️ The framework of an effective Facebook campaign. All of our webinars finish with a Q&A, so you'll be able to pose your questions to Charlie at the end. One not to be missed - join us! https://ow.ly/20Tv50SjOLx

Get One Magazine a Month. Digitally or Delivered to Your Door. Mappdom's "S.O.L.D" - Strategic Organic Leads on Demand System helps you focus your lead generation efforts on one strategy per month. That was you'll have a in entire annual marketing plan executed in one year. Then you can simply refine and improve year after year. ****************************** This month Mappdom focuses on COMPETITIVE ANALYSIS to generate high quality leads for free. Here's what we'll cover..👇🏽 1. What it is and what it isn't. How competitive analysis differs from competitive research. 2. Why competitive analysis is important and what to do with the information. 3. How to conduct competitive analysis and create a competitor analysis report (with examples) 4. Competitive intelligence and analysis tools, resources and services Including Spyware and ethical considerations. 5. Using market research to generate leads and new find customers. 6. Turning your research into a plan.

I'm excited for this one! Top Floor's August workshop with Andrea and Justin will dive into to the art of measuring your digital marketing results. We'll cover things like KPIs vs bottom-line metrics, attributing leads to channels/tactics (and how to be consistent), and what the learnings from these metrics can mean for your overall strategy and planning. Every marketer knows what a complex topic this can be, and no two companies are going to measure this the same way. Whether you measure success from lead generation to conversion, or all the way down to the final sale, this workshop will equip you with the tools to track what matters most for your company. See you there!

Last Chance! Today's the Final Day to Join the Visibility and Sales Bootcamp for Just £25 I just wanted to pop in and give you a gentle nudge – today is the last day to snag your spot in the Visibility and Sales Bootcamp for the special price of £25. Yep, you read that right – just £25 for all the value packed into this transformative program. If you've been thinking about joining but haven't taken the plunge yet, now's the time to act. This bootcamp is designed to help you skyrocket your visibility and boost your sales, without the sleazy sales tactics or compromises. Plus, as an added bonus, you'll leave with a fully planned email marketing and social media promotional campaign, ready to attract your ideal clients and make those sales. And remember, this is the last time you'll be able to join at this special price. After today, the price will go up, so don't miss out on this opportunity to invest in yourself and your business for less than the cost of a fancy latte. Ready to take the leap?

Are you struggling to turn website visitors into customers? Does your digital strategy feel disorganized or ineffective? If you're tired of watching potential leads slip through the cracks, it's time to take action. In this video, I share key insights on how to optimize your online presence, enhance your sales pipeline, and boost your lead generation efforts. Discover practical tips and strategies that can help you streamline your digital marketing and achieve real results.

Join us for an upcoming webinar with Jay Schwedelson and Michele Fitzpatrick, Marigold’s VP of Global Strategic Services, to learn 10 Must Try Tactics to Unleash Email’s Power in Relationship Marketing. You won’t want to miss it! This Friday, May 17th at 11 am ET. Register here: https://ow.ly/aiPX50RG6Ve #emailmarketing #relationshipmarketing

Ready to level up your digital marketing game? Learn how to leverage cold emailing effectively to drive leads and boost your business's success. Our article on cold emailing offers valuable insights from our seasoned Fort Lauderdale digital marketers, such as: 🐝 What is a Cold Email and why it's crucial for your outreach strategy. 🐝 Essential Cold Email Tools recommended by our experts. 🐝 Crafting attention-grabbing Subject Lines to boost open rates. Read now on the blog 👉

In the realm of digital sales and marketing, establishing meaningful connections with both current and potential customers is essential. Recent data from Sitecore reveals that 70% of Americans desire deeper, more personal relationships with brands. This is where lead enrichment comes into play. By refining and enhancing the data you possess on your leads, lead enrichment empowers you to personalize your outreach with precision, fostering those vital personal connections. More at https://lnkd.in/eeM93yZd

Looking to boost your sales? We have you covered this Thursday, May 2 @9:00 am. Join the African American Chamber of Commerce of PA, NJ, & DE and the Greater Philadelphia Hispanic Chamber of Commerce for "The 9 Sales Funnels Every Small Business Owner Needs"        Marketers and copywriters like to make sales funnels sound complicated, but they don’t have to be. In this webinar, you’ll learn the secret to sending a great email. You never want to send your prospects or clients junk. Always add value. The moment a subscriber opts into your email list is when they are most interested in your brand. That’s when they’re most likely to read whatever you send. Use sales funnels to take the opportunity to show your expertise. Hit them with your best stuff. Get them excited. Surprise them, delight them, but most of all serve them value and build a trusting relationship. In this session, Online Marketing Expert, Melinda Emerson will break down the 9 sales funnels that every small business needs.  https://lnkd.in/ebTp6Nsw