LE FARFADET’s Post

Big things are happening – our new product is launching next week! 🥳 I’ve had the privilege of leading the strategy for this launch, and I’m beyond excited to finally see it come to life. It’s been a long time in the works, and the journey has been an incredible learning experience for both myself and our team. This product represents Lyre's Spirit Co continued commitment to innovation, quality, and of course, mindful drinking. While I can’t share all the details just yet, I can say this—what we’ve created marks a new step for Lyre’s. It’s our first product to use agave as a sweetener, and it’s a refreshing, no-compromise alternative that we’re proud to bring to market. Personally, I’m most excited to see how the next few weeks unfold and what we continue to learn from the process. Stay tuned for behind-the-scenes footage from the production process, and keep an eye out for launch updates—this is just the beginning! 🌱🥂 #ProductLaunch #Lyres #MindfulDrinking #ReadyToDrink #Innovation

Remember Foxtrot? The upscale corner store with a unique selection of products? Well, if you haven’t heard, they recently closed all of their stores and it was pretty abrupt. So what does that mean for the Foxtrot employees, featured brands, and investments? Head over to my blog to hear my thoughts on Foxtrot closing. https://buff.ly/4caj9bx Did you have a chance to shop in Foxtrot before their closure? Let me know in the comments. #foxtrotmarket #favoritedaughterfavoritethings #favoritedaughter

I was recently the very lucky recipient of a Fortnum & Mason hamper, as a thank you for connecting up some mutual contacts for a professional opportunity. Part of the joy of this was the 'unboxing', rummaging through the straw to find the treats inside. A large tin of biscuits brings its own rewards, but I was also taken by a lovely piece of innovation on the biscuit tin itself. Apparently, some people keep their biscuits long enough that they start to lose their bite (no such issues in this household!), and so Fortnum's have added a little device into the roof of the tin that captures the moisture and helps keep the biscuits as fresh as ever. There are even instructions on how to remove the device and dry it back out in the oven for repeat usage. I'd imagine the utility of this is pretty low. The tin is obviously high quality (as are the biscuits!), and really, who has time for this kind of thing! But the emotional value is really high - it tells me that they care about their product, and about their customers, and want them to have the best possible experience. It's all beautifully done and reinforces the brand positioning. But what I love most about this is the reminder that an innovation idea can come from a very well known customer need (biscuit protection), with a well understood product solution (moisture wicking technology) - the innovation is just in bringing those together in a new category. This problem/ solution duo has been around for decades, yet this is the first time I've seen any brand try and speak to the issue at all. As with all the best ideas, once you see it, you wonder why it hadn't been done earlier. 🍪 💡 ✨ #Insight #Innovation #cookies

What a success story.

🌱 Nowadays the need for energy and productivity from natural ingredients is becoming more demanded. Surely, to engage into the product we can find multiple ways, and the most effective - 🌴 #3Danimation: bright forms, diversity of colors, positive attitude and professional approach. There're our ingredients for the best solutions. That's how a healthy product become catchy😎 Do you agree? #healthylifestyle #Health #egorovagency #3D #3dmodeling

Great insights from my friend, Jonathan Lazarow, with AML's Corporate Advisory Group. In today's economic environment, it's also a timely reminder for investors to re-evaluate their personal liability as directors and officers of high-growth businesses. Unlike a worker's compensation or commercial auto policy, each D&O insurance policy is bespoke. This means that, without the guidance of a specialized broker partner, directors and officers are often left open to individual or collective suits as a result of bankruptcy proceedings. The best time to negotiate broad bankruptcy terms (as well as dozens of additional contractual improvements) from solid, dependable carriers is when your business is thriving not when the enemies are at the gates. Maura Delaney Varun Patel, RPLU, MLIS David Eller Andrew Satterfield CPCU, CRIS, AINS Matthew Hultquist Clark Johnson Jim Dunn Michelle Sullivan Callahan, CIC

"Visionary growth is in sight with GHACK! 🚀 See your brand soar to new heights with our bespoke strategies. It’s time to envision success with clarity. #BrandGrowth #VisionaryMarketing #GHACK"

🐺 Howl for Every Victory, Even the Little Ones! 🐺 At BuildYourWolfPack Coffee, we believe every achievement – big or small – deserves a celebration. 🥳 Whether it’s launching a new product, connecting with a new customer, or hitting a milestone in our journey, each victory fuels our passion and drives us forward. 💪 Howl for your victories, because each one is worth it. 🐾 #BuildYourWolfPack | #CelebrateTheWins | #LittleVictories | #BusinessJourney | #GrowthMindset

Attention Trend Spotters, Food/Bev Marketers & Indie Brand Folks: Foxtrot Market is shutting down today. Along with PopUp Grocer, Dimes and a few others, Foxtrot was a go-to place to see the trends and support new brands. Is Erewhon the only game in town? Is Faire the new go-to? Since Erewhon is an OG - this feels like the end of era to me. https://lnkd.in/gf_ygcz6

**"💭 Reflections on Growth and Innovation 💭** As we continue to grow at **ArMultiCollection**, one thing remains clear: innovation isn’t just about creating new products; it’s about continuously improving what we offer and how we serve our community. Our **Blackii Bagpack** is a testament to this philosophy. We started with a simple idea—an efficient, stylish, and durable backpack. But with your feedback, it has evolved into something more: a trusted companion for your everyday adventures. Innovation happens when we listen, adapt, and push boundaries. Every product we create, every service we provide, is a step towards making life easier and better for you. As we look to the future, our commitment to you is simple: We will keep listening, keep innovating, and keep delivering products that meet your needs and exceed your expectations. What inspires your journey of growth? We’d love to hear your thoughts. #Innovation #GrowthMindset #CustomerFeedback #ArMultiCollection #BlackiiBagpack"**