Exciting News! 🎉 We are delighted to announce the expansion of our multi-year partnership with MLSE (Maple Leaf Sports & Entertainment Partnership) to include Toronto FC! As an official sponsor, we are proud to see our logo on the right sleeve of Toronto FC’s jerseys, which recently debuted at Chase Stadium against Inter Miami CF. This marks a significant milestone as the second sleeve patch in club history. Our collaboration with MLSE spans over fifteen years, and this new partnership with Toronto FC is a testament to our shared commitment to innovation and enhancing fan experiences. We are not just adding our logo to the jerseys; we are becoming the title sponsor of the West Club at BMO Field, which will be named the LG Club. Located at section 123, the LG Club promises an elevated matchday experience with unique activations and events. Jordan Vader, Senior Vice President of Global Partnerships at MLSE, perfectly captures our sentiment: “Toronto FC fans wear their dedication and heart on their sleeve, and we are proud to weave LG into the fabric of our kits that TFC players and fans sport passionately.” This partnership is more than just a logo; it’s about creating unforgettable experiences for fans both in the stadium and beyond. Kevin (Ki-Yong) Yim, President and CEO of LG Electronics Canada, adds, “This expansion highlights our shared values of innovation and enhancing the everyday lives of our customers. At LG, we are dedicated to making our Life’s Good ethos a reality. Together with MLSE and Toronto FC, we are excited to continue delivering exceptional experiences and innovative products that resonate with fans and customers alike.” Our partnership extends across various MLSE teams, including the Toronto Maple Leafs, Toronto Raptors, Raptors 905, Toronto Marlies, and Raptors Uprising Gaming Club. Additionally, we proudly support the MLSE Foundation and the LG Community Heroes initiative, celebrating those who create Life’s Good moments in their communities. Here’s to a bright future together with Toronto FC! ⚽️ Life's Good!
So excited to continue our innovative work together! LG Electronics Canada
Very proud of this partnership!
Congratulation to LG TEAM
Great news!
Creating Strategic Partnerships | Maple Leafs | Raptors | Raptors Uprising | Toronto FC | Live Nation
3moWe're proud to extend and expand our partnership with the incredible team at LG Electronics Canada. We look forward to creating many more Life's Good memories and experiences for our shared fans, customers and community.