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Generative VFX with Runway Gen-3 😎 Integrating live-action video with generative visual effects has never been easier with Runway Gen-3! ⤵⤵⤵ 🔑  Key Points 🔧 Prepare your source video Use a camera with auto-focus and white balance off, and mount it on a tripod for stability. 👁 Select and export a still image Scrub through your footage and export a still image where you want to add effects. ⚙ Use Gen-3 Alpha 'Image to Video' Import the still image, selecting it as either the first or last frame, and add a text prompt describing the desired effect. 🧙♂️ Composite & finalize Combine the source video with the generated video, and apply color correction or masking if needed. Runway Gen-3 Alpha 'Image to Video' enables creators to blend live-action and generated content seamlessly, from single assets to fully integrated scenes. Did you know it ❓ #AI #Artificialintelligence #generativeAI #GenAI #OpenAI #RunwayML #Runway #Gen3 #Filmmaker #Filmmaking #Film #VFX #Advertising #ContentCreator #Artist #FilmDirector #Enhancing #Production #AIAgent #Future #Creativity #Technology #Innovation #FutureOfWork _____ Feel free to: 👉🏻 Like & comment this post 👉🏻 Follow me : Florent Delavous 🎥

Created by Laszlo Gaal using RunwayML's text-to-video AI, this spec/mock ad for Volvo was completed in under 24 hours—at a fraction of the cost and time of traditional commercial production. All shots were generated with RunwayML’s text-to-video capabilities, with minor details retouched in Adobe After Effects, such as adding the logo, adjusting the license plate, and removing duplicate cars. Producing a commercial like this typically takes weeks or months, involving extensive planning, a production team, filming, and post-production (editing, VFX, and sound design), often costing hundreds of thousands of dollars. In contrast, this project was completed by one person in less than a day, demonstrating the future potential of AI in video production. Speak to Maguro Media today to co-produce video commercials with AI. #Volvo #volvoxc60 #xc60commercial #aivideoart #aicommercial #volvoad #maguromedia

So,Ai is coming with its full power & potentials..The demand of paint prep artist & compositors is going to be readuced.Its the high time to encapture uses of Ai in VFX.Horrible time for VFX artists is arrived. No one can stop this as studios or filmmakers will accept this and start using It for cutting costs. Doom days are not so far. But be positive and try to learn the implementation of Ai in VFX because nothing can replace the creative mind of human being.

This is a great insight: "It feels like an advance of technology equivalent to typewriters replacing pens." Lately, I have been working towards my why. In doing so, I am trying to leverage whatever AI can bolster my workflow and push my overall skill set away from skills that are replaceable. Is anyone else exploring the bigger picture of what they do right now and how is AI impacting that exploration? #Advancement #AI #Skillset #myWhy #BiggerPicture

Soooo....is VFX Compositing as a career officially in its twilight years? After watching the Sora demo that showed AI seamlessly composite 2 scenes with radically different perspective and lighting, I can't help but think Compositing will be one of the first jobs to be severely reduced within the year. And to say nothing of Roto/Paint, which will be even more trivial for AI to accomplish. One moderately skilled artist will be able to do the job of 6 expert artists. It feels like an advance of technology equivalent to typewriters replacing pens.

Title: "VFX: Transforming Cinematic Realism" Introduction: Visual Effects (VFX) have revolutionized filmmaking, evolving from practical effects to groundbreaking CGI, transforming how stories are told. Evolution: VFX milestones include "Jurassic Park," "The Matrix," and "The Lord of the Rings," showcasing the progression from traditional techniques to CGI excellence. Innovations: Technological advancements, such as motion capture and deep learning, drive VFX, enhancing realism and blending seamlessly with live-action footage. Impact: VFX not only elevates visual aesthetics but reshapes storytelling, allowing filmmakers to create immersive, fantastical worlds that captivate audiences. Challenges and Trends: VFX presents ethical considerations and the risk of overreliance. Future trends include real-time rendering, virtual production, and the integration of VFX with augmented reality. Conclusion: VFX stands as a cornerstone of modern filmmaking, promising limitless storytelling possibilities and awe-inspiring cinematic experiences. #snsinstitutions #snsdesignthinkers #designthinking

Imagine capturing a shot so precise that every detail, from the slightest camera movement to the exact lighting conditions, is replicated perfectly every single time. This isn't just a filmmaker's dream—it's a reality made possible by the power of multi-pass capabilities in cinema robots. Why does this matter? In video production, consistency is king. Whether you're layering complex visual effects, shooting high-octane action sequences, or creating stunning product shots, multi-pass capabilities allow you to repeat the exact same camera movement multiple times. This ensures every take is identical, enabling seamless editing and mind-blowing visual effects that would be impossible to achieve manually. For any filmmaker, production company, or brand looking to push the boundaries of what's possible, multi-pass capabilities in cinema robots are a game-changer. They bring unmatched precision, repeatability, and creative control to your projects, allowing you to create visuals that are so good, everyone thinks it's CGI. Just take a look at a recent piece done for Amaran/Aputure. Ready to elevate your video productions? Hit us up SíPo Studios

🎥 The Role of Visual Effects 🚀 VFX transforms storytelling by pushing the boundaries of creativity and realism. Here's a breakdown of its key contributions: Enhancing Realism: #VFX creates immersive environments, characters, and events, as seen in "Avatar" (2009) 🌌. Expanding Creativity: VFX empowers filmmakers like Christopher Nolan and Denis Villeneuve to visualize and bring unattainable concepts to life 🤯. Cost-Effective Solutions: #VFX saves time and money by offering convincing visuals within a controlled digital environment 🤑. Transforming Character Performances: Motion capture tech revolutionizes character performances, creating memorable digital characters with unparalleled realism 🕹️. Pushing Technological Innovation: Filmmakers drive advancements, benefiting industries like gaming and virtual reality 🚀. Enabling Virtual Production: Real-time visualization on set revolutionizes filmmaking, enhancing creative decisions and overall quality 🌐. Supporting Artistic Expression: #VFX is a form of artistic expression, collaborating closely with directors to convey complex emotions and concepts through imagery 🎨. #Filmmaking #VisualEffects #CreativeRevolution 🎬✨

A NEW STANDARD As I work on my latest showreel, I can't help but wonder if this might be the last one I personally put together. With the rapid advancements in AI revolutionizing our industry, I'm reflecting on my value as a senior director/designer in the dynamic world of motion pictures, motion design, CGI, and VFX. What am I contributing now, and what will be the worth of my creations in 5 or 10 years? The industry is on fast-forward, moving at an unpredictable and lightning-fast pace. Take SORA AI, for instance. Two weeks ago, when they dropped their first videos, I was left speechless. I never imagined OpenAI's Sora would surpass the frontrunner Runway by such a significant margin, let alone in 2024!!! While I'm eager to explore Sora's tools, I also question how long they'll hold my interest, and everyone else's for that matter. Tools like Sora are setting new standards in visual content production, redefining what we now call "high-end." What happens when exceptional content with high production value becomes accessible to everyone, no longer confined to huge Hollywood and commercial budgets? A new visual standard is emerging, accompanied by a wave of self-entitled filmmakers and content creators (and criminals), effortlessly producing high-end videos with "the push of a button". It's inevitable, and maybe that's okay—we can't stop it. However, this new standard poses questions about how we'll value visuals, experience them, and appreciate high-end quality today. If high-end becomes the norm, accessible globally, what value, meaning, and purpose will it retain? It'll push us to be creative in entirely new ways, and honestly, I'm unsure if it'll be as intriguing. Sure, there will always be purists reminiscing about the past - swinging heavy cameras, truckloads of grip equipment, massive crews, key-framing explosions, manually modeling and animating spaceships in 3D - but that era is fading faster than we think. Nevertheless, I'm incredibly excited to witness where this journey leads and what new developments unfold in the next six months. I think no one knows... Crazy time to be alive, right?! #AI #VisualProduction #futureofwork #newstandards #crazy #vfx #filmproduction #contentcreation #animation

🌍 Today, on World Environment Day, let's reflect on the crucial role the VFX industry plays in shaping our planet's future. As a VFX professional, I've witnessed firsthand the power of visual storytelling to inspire change and raise awareness about environmental issues. 🎥✨ From creating stunning landscapes to depicting the impact of climate change, VFX artists have the ability to spark conversations and ignite action. But with great power comes great responsibility. It's imperative for us to use our talents to promote sustainability and advocate for a greener, healthier planet. 🌱💫 This World Environment Day, let's commit to incorporating eco-friendly practices into our work processes. Whether it's reducing carbon emissions in studio operations or using digital effects to highlight environmental conservation efforts, every small step counts. Together, we can make a difference. 💪🌿 I encourage my fellow VFX professionals to share their thoughts and ideas on how we can leverage our skills to support environmental sustainability. Let's start a conversation and inspire positive change within our industry and beyond. 🗣️💡 #WorldEnvironmentDay #VFXIndustry #Sustainability #EnvironmentalAwareness #GreenProduction #TogetherWeCanMakeADifference 🌎💚 Drop a comment below and let's brainstorm innovative ways to use VFX for a better, brighter future! ✍️🌟 Stories Vijay Kumar Kochuveedu Praveen