WE DID IT AGAIN! 40 seconds of airtime ≈ 2,000 orders! Mass media campaigns can be extremely lucrative for the right type of brand/product. Here are key things to consider when evaluating such opportunities: 1. Make sure you select the correct sales channel. Be it GMA, QVC, Oprah, Shark Tank etc. - they all have unique requirements and conditions. Make sure you target the most suitable audience and be prepared to heavily discount your MSRP as well as pay the channel anywhere from 25%-50% of the proceeds 2. Make sure you understand all costs involved. These may include your discounts, sales channel fees, integration costs, payment processing fees, order fulfilment fees, free delivery costs, customer service, returns etc. 3. Make sure you do your due diligence and predict your sell through rate as accurately as possible. If you overshoot, you'll be stuck with a lot of inventory 4. Make sure you have a reliable 3PL partner to fulfill your orders. This needs to be done economically, accurately and on time. You get graded on all of it and if you fail, there are no second chances American consumer power is unparalleled globally, the key to success lies in mastering how to navigate it effectively and leverage its potential to your advantage
🚨 Exciting News! 🚨 Our client, Flatyz, was featured on Good Morning America again this past Saturday! 🎉 In just 40 seconds of airtime, we received almost 2,000 orders—a true testament to the quality and uniqueness of their product. 🌟 A huge shoutout to our Sales and 3PL teams, who made it happen and worked tirelessly to fulfill these orders efficiently. 👏 Your dedication made it all possible! We’re proud of the impact Flatyz continues to make, and it’s amazing to see their hard work and innovation being recognized on such a big platform. #Flatyz #GoodMorningAmerica #Ecommerce #BusinessGrowth #3PL
You are a miracle worker
Congratulations! This is very exciting!
Director at ShipBob, Inc.
5moThis is awesome Linas Klimavicius - congratulations to you and your team!! I’ve been a part of these campaigns with brands before and it’s so rewarding to see the success across the board. Congrats again!