Global Head of Marketing | B2B Marketing Leader | Demand Generation | Product Marketing
Forecasting was a hot topic at events I've recently attended; namely Resource Management Institute RMGS and TSIA. But AI and software was, in places, mooted as a silver bullet for the problem, and a recent survey from RMI found the same. I find this strange, because the solution to other areas of resource management tends to be more people and process first. Are resource management teams absolving themselves of responsibility in this area? Is it easy to blame the mystery of forecasting? Are we looking at forecasting as a problem area rather than an opportunity? Projects will always veer off forecast, so what's the plan to find suitable staff when the inevitable happens? This webinar with the RMI addresses the above and more, giving a pragmatic view on what can (and should) be done with data and processes. RMs won't just fix forecasting, they'll start providing insight that quickly becomes a must-have for the C-Suite. (And if would be remiss of me not to mention that technology can help with this once your ducks are in a row!)
Still using forecasting as a scapegoat for poor resource management? 🐐 Join our 30-minute live webinar with the Resource Management Institute to learn how to grab forecasting by the horns and master uncertainty. Marc Lacroix, Partner at RTM Consulting, LLC, a Belcan Company and the RMI, will present the latest research in this area and offer practical advice to take control of challenges, discussing: 🔮 The critical components of effective resource forecasting 🔮 Practical steps to overcome obstacles related to resource forecasting 🔮 How to tackle data quality and completeness issues that impact forecasting, and 🔮 How Dayshape AI addresses the challenges associated with poor forecasting - with support from Jamie Graves, VP of Product at Dayshape. Register now to make forecasting your strategic advantage: https://bit.ly/3Ro29pA