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Chief Marketing Officer at Escalent | Branding | Positioning | Messaging | Content Strategy

In this blog, my Escalent colleagues dig into new findings about where EV owners charge, which retail EV charging locations have the biggest draw and why. Click below to read more. #retailers #consumerbehavior #evcharging

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44% of EV owners select quick-service restaurants (QSRs) as their first choice for charging compared to other venues, such as big box retailers or convenience stores, according to new findings from a recent study we conducted. This means that QSRs that embrace investing in electric vehicle (EV) charging infrastructure stand to gain a competitive edge in the evolving retail landscape. In this new blog, Dyna Boen, Swati G., and Kim Pesiri LeConey explore the retail brands leading the way in EV charging and the unique opportunity for QSRs to get people back into the restaurant while their EV powers up. Read more here: https://hubs.li/Q02sxyMK0 #retail #qsr #EVs #insights

Charging Up: Why Electric Vehicle (EV) Charging Stations at Quick-Service Restaurants Could Be a Canine Delight | Escalent Blog

Charging Up: Why Electric Vehicle (EV) Charging Stations at Quick-Service Restaurants Could Be a Canine Delight | Escalent Blog

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Katie Taddei

Director of Marketing in Marketing Research located in Metro Atlanta

4mo

Such an interesting read! We have both an electric vehicle and a gas powered vehicle in our home. We use the electric most of the time, but when we're going on long trips (home to Maryland is about 12 hours from me) we still take the gas car. One charge with a meal isn't bad, but having to charge more times than that just isn't worth it for the additional time it would take us. Special most used feature of our EV: DOG MODE! You can leave the AC or heat on for your dog if you need to go in and order food or hit the restrooms, even while you're charging.

Michael Pihosh

Software Development | Managed Team | Team extestion | AI/ML Development

3mo

Very insightful, thanks for sharing!

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