LoopMe surveyed 3,092 US consumers to gauge behavior and preferences relating to the pharmaceutical industry. Download the research now: https://hubs.li/Q02F3kV40 PurchaseLoop Audiences transformed the survey data into exclusive, actionable segments, including: - How people find a doctor - Level of empowerment in treatment process - Considering changing medications / treatments - Factors that impact medical decision making (fills prescriptions; does not fill prescriptions) Contact us to use these audiences in your campaigns: us_agency@loopme.com #pharma #pharmaceuticalindustry #pharmaadvertising
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Where have all the pharma brands gone? Brands are all around us and shape our decisions in countless ways. So why has there been a steady decline in their creation in pharma? There is often the perception that brands are inappropriate for HCPs, or even ‘cheating’ those who make prescribing decisions for patients. In our latest article, we argue that brands are more important than ever in an increasingly noisy and competitive pharmaceutical environment. Read more here: https://lnkd.in/ec2nwTpT Get in touch: Ed Corbett, Head of Consultancy: ed.corbett@branding-science.com #Pharma #Branding #Article
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𝐏𝐨𝐨𝐥𝐢𝐧𝐠: 𝐀𝐧 𝐔𝐧𝐭𝐚𝐩𝐩𝐞𝐝 𝐂𝐥𝐢𝐧𝐢𝐜𝐚𝐥 𝐒𝐮𝐩𝐩𝐥𝐲 𝐂𝐡𝐚𝐢𝐧 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 In the quest to deliver the right medicine at the right time, the 𝐜𝐥𝐢𝐧𝐢𝐜𝐚𝐥 𝐬𝐮𝐩𝐩𝐥𝐲 𝐜𝐡𝐚𝐢𝐧 has evolved with innovative strategies. One such strategy, drug pooling, offers transformative potential yet remains underutilized. Catherine Hall delves into the effectiveness of pooling and explores the barriers hindering its widespread adoption. 𝐃𝐢𝐯𝐞 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐧𝐮𝐚𝐧𝐜𝐞𝐬 𝐨𝐟 𝐭𝐡𝐢𝐬 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐚𝐧𝐝 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫 𝐡𝐨𝐰 𝐢𝐭 𝐜𝐚𝐧 𝐫𝐞𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐢𝐳𝐞 𝐬𝐮𝐩𝐩𝐥𝐲 𝐜𝐡𝐚𝐢𝐧 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐢𝐧 𝐭𝐡𝐞 𝐩𝐡𝐚𝐫𝐦𝐚𝐜𝐞𝐮𝐭𝐢𝐜𝐚𝐥 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲. https://lnkd.in/gdjy9wmi 𝐕𝐢𝐬𝐢𝐭 𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞: https://lnkd.in/dd4w2vnF 𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐭𝐡𝐞 𝐞-𝐛𝐨𝐨𝐤 𝐧𝐨𝐰: https://lnkd.in/gv7R4SPi #ClinicalSupplyChain #DrugPooling #PharmaInnovation #SupplyChainManagement #Healthcare #Efficiency #Pharmaceuticals #ClinicalTrials #Innovation #CatherineHall #SupplyChainStrategy #Pharma #DrugDevelopment #PharmaIndustry #HealthcareSolutions
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How do you currently build uptake into your forecast models? Creating a forecast for a new pharmaceutical can be daunting but exciting. The forecast is likely to be driven by just a few key assumptions: the treatable patient population, the peak market shares of competing products, and how quickly products achieve these peak market shares — their uptake rate. Getting these assumptions “right” is paramount to an accurate forecast. This short series of papers will review forecasting uptake curves and the unique pharma challenges you will likely face. We start by introducing the Bass model. Read about the Bass model here: https://lnkd.in/et9DidFr Editor: Kim Robinson, director of sales and marketing #pharma #forecasting #uptake #Bassmodel
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Real-world data is reshaping the pharmaceutical landscape. Patient Reported Data (PRD) provides invaluable insights into patient experiences, adherence, and outcomes. Learn how integrating PRD can enhance your commercial strategies and boost patient engagement. Learn more by visiting 👉🏼https://lnkd.in/eiQDwMRt #Sciensus #LifeSciences #Pharma #PatientOutcomes #DataDriven #HealthcareInnovation #ScienceOfUs
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Exciting news from Sciensus! We're revolutionising how we support our pharma partners with enhanced Patient Reported Data (PRD) capabilities. Real-world data is reshaping pharma, and we're at the forefront. Our PRD integration provides crucial insights into patient experiences, adherence, and outcomes, enabling our partners to: - Enhance commercial strategies with data-driven insights - Boost patient engagement through personalised support We're bridging the gap between clinical trials and real-world performance. Come chat with us to discuss how we can shape the future of patient-centric pharma! 👇 #PatientReportedData #RealWorldData #PharmaceuticalInnovation #Sciensus
Real-world data is reshaping the pharmaceutical landscape. Patient Reported Data (PRD) provides invaluable insights into patient experiences, adherence, and outcomes. Learn how integrating PRD can enhance your commercial strategies and boost patient engagement. Learn more by visiting 👉🏼https://lnkd.in/eiQDwMRt #Sciensus #LifeSciences #Pharma #PatientOutcomes #DataDriven #HealthcareInnovation #ScienceOfUs
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In the ever-evolving pharmaceutical landscape, staying informed is crucial. α:one provides real-time updates on market trends, regulatory changes, and competitor activities, ensuring you always have the latest information at your fingertips. 📈 Why α:one? Up-to-date market insights Comprehensive competitor analysis Customizable alerts and notifications Don't just keep up with trends—set them. Discover the advantage of α:one real-time insights for your business #Pharmaceuticals #CompetitiveIntelligence #Innovation #MarketInsights #HealthTech #Healthcare #AlphaOne #PharmaCI #DataAnalysis #KuiperPartners
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🔬 Unlock the power of real-world data to enhance patient outcomes in the pharmaceutical industry. Our latest market insights provide actionable tips and strategies that pharma companies can implement for better healthcare solutions. Dive into these valuable insights and discover how to leverage data to make informed decisions and improve patient care. 🌐 Learn more: www.grgonline.com #Pharma #RealWorldData #PatientOutcomes #HealthcareInnovation #GRGInsights #PharmaTrends #DataDrivenHealthcare
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What truly influences physicians' prescribing patterns? While quantitative measures like sales calls and materials are important, our research reveals that it's the subtle yet powerful impact of sales reps themselves that truly drives product adoption and uptake. Last month at the Pharmaceutical Management Science Association (PMSA) Fall Symposium, KMK's experts, Andrew Pilecki and Madhura Desai unveiled a game-changing strategy. By integrating analytics with primary market research, we have cracked the code to success for sales reps. Download the full presentation deck and see for yourself: https://lnkd.in/dhaTdCvP #SFE #IC #Pharmaceuticals
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The Branded Generics Market is on a steady upward trajectory! With the market projected to reach an impressive ₹3,71,000 crores by 2030 and a robust CAGR of 8.5%, the future looks bright for the pharmaceutical sector. This growth is driven by rising healthcare demand, increased affordability, and expanding access to quality medicines. As innovation and accessibility continue to shape the industry, it brings an exciting time to tap into new opportunities and deliver value to consumers. Download white paper here: https://lnkd.in/dXuYvsbt #Pharmarack #PharmaTrends #BrandedGenerics #PharmaceuticalMarket #PharmaIndustry #MarketGrowth
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In the rapidly evolving pharmaceutical landscape, staying ahead of market dynamics, regulatory changes, and the demand for transparency is more crucial than ever. That's why we're excited to share our latest white paper: "Guide to Revenue Optimization and Compliance for Pharmaceutical Manufacturers" by Model N This comprehensive resource dives deep into: 🔵 The current challenges facing the pharma industry 🔵 Best practices for optimizing revenue across global markets 🔵 Strategies to ensure compliance and avoid costly penalties Whether you're grappling with complex pricing strategies or navigating the ever-changing regulatory environment, this guide is designed to equip you with the knowledge and tools to succeed. 📅 Plus, don’t miss out on the Life Sciences Pricing Forum 2024 in Berlin in October. This event will bring together industry leaders to explore the latest trends and innovations in revenue management and compliance. 📥 Download the white paper now and get a head start: https://lnkd.in/gY2SeuxW #EPP #EPPLSPF #LSF24 #LifeSciences #Pharma #Biopharma #Medtech #PricingStrategies #Innovation #Healthcare #LifeSciences2024
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