Louise O'Brien’s Post

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Seasoned Public Relations, Marketing & Social Media Professional

Very interesting story about the man who runs the Michelin Guide. As someone who has done restaurant and hotel PR for two decades, I have gone back-and-forth on the overall importance of awards. Do they truly impact the quality of the business itself? Does having a star (or two or three or five, depending on the award) improve the quality of the experience of your guests? What do you think? The most important factoid in this article is this one: "The stars are awarded to the establishment itself, not to a particular dish and not to the chef. A departing cuisinier cannot take their stars with them." So the next time you read a press release referring to the first new restaurant of a hot young "Michelin-starred" chef you'll know it's baloney. #michelinguide #awards #starratings #hospitalitynews #publicrelations https://lnkd.in/eYkvnQMQ

Charlène Guichard

Content Creator for Social media

9mo

I've worked 3 years in a 3 Michelin stars restaurant. So many lies (even on the dishes..), bad treatment of the staff etc but the Michelin guide (they are aware of it) won't remove a star from their friends of course..

Vivienne Gan

Managing Director | Hines | Marketing & Communications

10mo

Also amusing when restaurants combine ALL the stars they've ever received. "Nine Michelin stars!" 😉

Tanner Saunders

Covering all things hotels at The Points Guy!

9mo

I'm always trying to write around it but it can be so tricky so my take is usually chef TKTK (of Michelin-starred restaurant name). It's clunky, but at least accurate.

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I totally agree with you! Awards are great, but at the end of the day, the quality of the experience matters the most.

Absolutely! The true essence of a memorable dining experience goes beyond accolades.

John Maroney

Creative Director / Founding Principal | Fashion, Hospitality and Design

9mo

Louise - what an excellent point!

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Truly enjoyed reading the article, Louise. The best meals I have eaten have always been cooked at home by family members. I agree the presentation may be lacking, so no Michelin stars and nobody cares :)

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