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After Parties and Late Nights are a great event format that can really elevate a venue and connect with different audiences. Howie Schnee shares a ton of insights in this 15-minute interview all about After Parties. Some takeaways: 🥳 Target audiences that like to stay out late (probably not great for family events, but a great new use for a traditionally family-focused spaced. Omaha's Henry Doorly Zoo and Aquarium does a great job of this with their Late Nights at the Zoo). 🥳 Make it unique. Events are competitive. You can give yourself an edge by doing something unique. Go deeper for the fans or put a twist on something traditional. 🥳 Create partnerships. If booking talent isn't your strong suite, offer favorable terms to a local, well-connected promoter. 🥳 Support a cause the artist cares about. If you're piggy-backing off a big name performing nearby, consider supporting a cause they care about to improve relations with them and their fans. Howie dives into the details in the video below. Give Howie Schnee a follow too. He's often sharing great insights from his decades as a promoter.

Summer is here (regardless of whether the weather agrees!), and for those of us who live in Edinburgh, summer means a plethora of festivals are on their way! Some of the events we have to look forward to include Edinburgh Jazz and Blues Festival, the Edinburgh Festival Fringe and Fringe by the Sea in North Berwick. But in addition to offering a smorgasbord of entertainment, these performances offer a wealth of suggestions for anyone who has to face an audience of any sort. Inspired by some of the shows I've seen over many years, here are 3 Simple Rules of the Stage for Presenters: ❤️ It’s all about the audience This might seem obvious but sometimes performers and speakers appear to forget that the whole reason they are in front of an audience, whether large or small, is because people are there to watch and listen to them. Therefore, it is important that you keep the audience in the forefront of your mind at all times to ensure that they can hear and see you properly, and that you are serving them in the best possible way. ❤️ You are in command When you are on stage, you are in control so make sure to take control and own the stage (without being diva-ish!) Arrive early, familiarise yourself with the environment and the equipment, know the stage, check the sight lines, do a sound check and make sure everything is as you require before you begin. Oh, and always make friends with the tech crew. ❤️ Find your light Professional stage performers will be very familiar with the term ‘find your light.’ When you are on a stage there will be certain areas that are well lit and other areas that may cast shadows across your face. To ensure your audience can see you, especially your facial expressions which are a crucial part of your communication, it is important to stand where you can feel the light on your face and in your eyes. If you have an opportunity to watch speakers on the stage before you, take note of where they are standing when they are in the best light and areas to avoid. In future posts I'll share more 'rules'; if you can't wait, I'll pop a link in the comments below to a blogpost I wrote with all 7 'rules' and a story about a jazz show I saw that inspired the post.

The festival season is upon us! While it might not feel like summer is approaching in the UK it certainly is. However, are you ready for it? Music, cultural, food, beverage....no matter the type of festival it is, requires months of hard work behind the scenes and hundreds of people and suppliers to make the event that you see before you. Events are hard work but outdoor events are even more so because of the unpredictability of mother nature. Every scenerio, every bad outcome must be countered with a worse case scenerio plan. If you want to create an outdoor event then you know what to do .....don't do it yourself! .....Swing us a DM #eventmanagement #eventproduction #festivalseason

Standing Strong 💪 Over the weekend, I attended the Kilby Block Party Music Festival in Salt Lake City—a 3-day concert festival that kicked off in the early afternoon and rocked on until 11pm each night, Friday, Saturday, and Sunday. I love a good festival, but let's be real: by the end of each night, my legs were screaming and every step felt like I was walking on glass (IYKYK). Yet, somehow, the music and the atmosphere had this magical way of momentarily masking the discomfort. 🎶✨ What struck me was how similar this physical strain was to the endurance required when working an event. Standing for three consecutive days while managing an event demands a whole different level of resilience. I get it, it’s not just about staying on your feet; it's about skillfully juggling everything—from guest management to logistics—with a smile. 😅 I'm sharing this because, whether you're a concertgoer or an on-site event staffer, there's a shared experience of endurance and resilience. It's about pushing through the discomfort and finding joy in the moment, knowing that our hard work and dedication contribute to creating unforgettable experiences for ourselves and others. So, the next time we're on our feet, feeling the burn, let's remember: we're not just standing strong—we're making magic happen. 💪✨ #EventLife #ConcertFever #StandingStrong #ConcertVersusWork #OnsiteEventStaff

🌟 Meet Aimée! 🌟 Aimée brings a love for travel, music, and culinary creativity to our team. 🎶✈️ When she's not exploring new places or jamming out at music festivals, she’s in the kitchen experimenting with recipes—especially vegan creations! 🍲 She lives by the quote: “Coming together is a beginning; keeping together is progress; working together is success." Here’s to teamwork making the dream work! 💪✨ #ApartmentSEO #ASEO #DigitalMarketing #CentralizedMarketingAgency #MultifamilyDigitalMarketing

Do you have a festival planned this summer? 🎪 Festivals and concerts are a great way of bringing people together to enjoy music and make memories, but to make the most of the event, it's important to take precautions and ensure the safety of you and your loved ones! Read our blog to gain tips on how to stay safe throughout the summer season 👉 https://bit.ly/44wdcCR #Safeguarding #Safety #Safe #Wellbeing #Wellness #Festival #Concerts #SummerSeason #FestivalSeason #SafetyTips #SafetyPrecautions #Blog

Music is good medicine

It’s been great to connect with so many new #eventprofs over the last few weeks. Find a little introduction into what we do and how we do it in this case study featuring some BTS insight into an incredible show!… If you need any help with your marquee requirements Field and Lawn will be happy to help. #events #eventmanagement #eventproduction

Glad to have contributed to this issue covering Davido by drafting questions that helped tell his story. Read here: https://lnkd.in/dFRCT4qD

(intro to "Snakes For the Divine" by High On Fire kicks in) Your way of thinking is DEAD. My way of thinking is the certain and correct FUTURE. There is NO MIDDLE GROUND. Your favorite band SUCKS. Your local sports team SUCKS. You SUCK. (music fades out...) "Hi everyone! That covers our housekeeping for today's webinar. Today we're going to learn about..."