Luck Companies’ Post

Calling on A|E|C Marketers! Submit today for SMPS Southeast Michigan’s first Awards Program that celebrates the work of Metro Detroit A|E|C Marketers! Submit today! Let us share your amazing work which elevates your company!

Louder for the many places that still think this role belongs in advancement or enrollment. And if it’s not on the cabinet or senior leadership team, don’t wait for your next crisis to say “gee, sure could have used that perspective in the room.” The CCO/CMO can be a powerful partner to align these functions—and, as this article describes, even extend into other areas where messaging expertise can have enormous benefits.

Join higher ed marcomm pros Jeneane Beck (University of Iowa), Kate Ledger (Old Dominion University) and Rob Zinkan (RHB) on February 15th for a deep dive into the organizational challenges and opportunities of integrating marketing and communications. This webinar will discuss future directions of the related but distinct functions of marketing and communications and explore innovative practices.

Check out this blog on our upcoming PSE conference!

Last week at my #Comm481 class, I had the pleasure of listening to Heather Cmiel, APR speak and discuss her trajectory in the world of communications and PR. She provided me with insights into the corporate vs agency work, how to create a network, and how to build a brand. Her knowledge and expertise on the area were extremely helpful, and her words really resonated with me. In today's world, there are endless ways to connect with people, but also endless ways for people to ignore what you say. As communicator specialists, our job is not only to compete with organizations, but rather to compete for the nonrenewable resource of time. In Heather's words, "we need to make sure everything we do is worth someone's time and attention". So, I wanted to share with you these wise words, as we continue to live in this digitally connected but attention-deficit world, we need to make sure we are building a brand that focuses on creating authentic connections that captivate and resonate, and most importantly, it is genuinely worth someone's time. @MetroStatePRMajors&Alums #Buildingabrand #Buildingconnections

For us here at Creative Resource, its important that we give back to the industry we serve, and help its growth and development. That's why we have created industry initiatives Two+Two, School of Thought and Handle This, which have directly benefited thousands of people in the Creative and Marketing sector in the North. You can find out more about our initiatives below or by contacting Julie Ollerton or Phil Cookson

When we first sit down with a manufacturing or industrial firm, they often tell us that their product 'isn't sexy' or that it doesn't really have a story. We promise the firm behind it does. We help companies with complex sales cycles, challenging marketing environments, or technical products find their story and fine-tune their brand voice. Marketing, advertising, public relations, brand strategy, and more: schedule a meeting with Mandy to learn more about how we can help your business grow and succeed. https://lnkd.in/e9-yw3xT

Unlock the secret to business success with a winning combination of strategic communication and marketing prowess. Red Hazel Communications and Focus Marketing & PR, sister companies, are a force to be reckoned with. Dive into our blog to learn more: https://ow.ly/ebvT50PUNLF

The leading face behind Disley Marketing? Meet Jo Disley. With 20+ years of marketing and communication expertise, she's the go-to pro for both big-league enterprises and small-to-mid-sized companies alike. From impactful global strategies to killer communication tactics, Jo brings a unique perspective to her clients' success. Say goodbye to average results and hello to reaching your business goals with Disley Marketing by your side!

Unlock the secret to business success with a winning combination of strategic communication and marketing prowess. Red Hazel Communications and Focus Marketing & PR, sister companies, are a force to be reckoned with. Dive into our blog to learn more: https://ow.ly/gIgF50PUN81