Lucky Orange’s Post

Runway Health wants you to travel the world with confidence—without worry that you've packed the right prescriptions in your bag. Their innovative approach to destination-based prescription plans is disrupting the way people plan for a big trip. And they've employed Lucky Orange's CRO toolkit to study how visitors engage with key sections of their website, including country-specific pages that recommend specific medication you may need while in-country. Founder Joshua Rome said, “One of the biggest advantages of Lucky Orange is how much time it saves. You’re taking out a huge step that would have prolonged our development process. And better yet, we’re provided with the analytics we wanted in a convenient and clear manner.” The full success story is now available over on the Lucky Orange blog. . . . #luckyorange #runwayhealth #travel #conversionoptimization

Does your marketing strategy fit on one slide? Corey Morris thinks it should—and no cheating with 7-point font. . . . . . #marketingstrategy #marketingtips #digitalmarketing

NEW episode of The Lucky Orange Show now available featuring a conversation with Corey Morris. Corey is Owner, President/CEO at VOLTAGE and the author of the action-heavy new book, "The Digital Marketing Success Plan." In their conversation, Corey and host Sean McCarthy walk through the entire START Planning Process used by the team at Voltage—just in time for your Q4 or 2025 business planning efforts. → Strategy → Tactics → Application → Review → Transformation Five words that we've all heard before, but given a fresh approach by Corey that will help prevent million-dollar missteps, wasted resources and frustrated stakeholders. Three notable takeaways from this discussion before you dive in: 1. Proactive communication allows teams to be creative while sticking to "the plan" ... so the plan has to be tight in the long-term and flexible in the near-term. 2. Understanding what's currently working and what's not (and why) is a very necessary first step in building KPIs and strategies for future efforts. 3. Some channels can be an "opener" and not a "closer" — and that's okay but they require different KPIs and communication standards. Check out the full conversation ➡️➡️➡️➡️ https://lnkd.in/gisuEzRw https://lnkd.in/g-ckWR4B . . . . . #digitalmarketing #marketingstrategy #marketingtips

🎁 Ready to sleigh your holiday sales? Our friends at Customers.ai tagged us in for their "Advanced Meta Ads Strategies to Sleigh Black Friday." From data-driven insights to creative magic, the guide is chock full of actionable tips to level-up before the holiday rush arrives. 🛷 Get your copy here ➡️➡️➡️ https://lnkd.in/gm3VGU5G

The only thing better than a 5-star Trustpilot review? A 5-star Trustpilot review that makes us giggle.

The best part about doing omnichannel marketing well is that you can meet your customers where they want to receive your message. Here's 📈 Greg Zakowicz from Omnisend on striking the right balance between email and sms channel strategies: ➡️ Search "The Lucky Orange Show" on YouTube or Spotify to listen to the full discussion. . . . . #emailmarketing #sms #luckyorange #omnisend #omnichannel

1. Did you know Lucky Orange has a great live chat tool? 2. Did you know you can turn on visitor feedback after chat end? When enabled, a completed chat will push an emoji-based feedback card to the visitor followed by an open text field for more details. Here's how to turn this on inside your account: . . . . #luckyorange #chat #customerfeedback #customersupport

Sabir Semerkant doesn't mess around when it comes to growing e-commerce brands. We convinced him to run a live workshop next week just for the Lucky Orange community and you can grab your seat at the link below. He's going to share the exact formula used on 12 brands so far in 2024 that led to an average increase in conversions by 103.35% in the first 21 days of execution. We'll also take live questions and help get your store ready to rock for the holiday shopping season. Sign up here >>> https://lnkd.in/gg6_64qk