Lufuno Nethengwe’s Post

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StoryTeller (The Content Guru) - Streaming and Broadcast Media Connoisseur | Key Audience Engagement Specialist

On Comedy TV Shows/Films and Horror Films/TV Shows; Is the rhetoric that Comedy is cultural and does not translate internationally and to the mass audience accurate? Unless you're perhaps doing something broadly physical… Well, let’s unpack this by analyzing the comparison on why a genre like Horror yields a greater return on investment (Audience, Engagement + Profitability) than a genre like Comedy. Firstly, what scares us is UNIVERSAL and what makes us laugh is VERY Regional/Cultural. There isn’t a Universal Sense of Humor. Audiences and Viewers all across the political hue cycle and age groups can enjoy the same Horror Films, but the things they laugh at will differ a lot. Horror as a genre gives great Return On Investment. The general audiences can expect to enjoy a Horror Film or TV Show even if it’s mediocre, as long as it hits the core beats they want; 1. Gore. 2. Terror. 3. Shock. 4. Mystery. 5. Supernatural. 6. Jump Scares. 7. Spooky Imagery. 8. A Few Graphic Kills. 9. The Hidden Monster. 10. Haunted Areas/Places. 11. The Mounting Suspense. 12. More Action than Dialogue. (Show the audience - don’t tell them - what the characters are afraid of). The economics of Horror are far better than Comedy. Horror has a broader mass appeal, more passionate fan base, is strong internationally and franchises more easily than Comedy. Comedy is also far more fragile - “bad” comedy bombs but “bad” Horror can still do huge numbers. Sadly this model does not transfer to Comedy because what people want from Comedies is much more varied than what they want from Horror Films and TV Shows. Not everyone has the same Comedic Taste and their Comedy might not work outside their Region or Cultural surroundings. People’s perspective on Humor is different and it does not translate well internationally. NB: Comedy is quite subjective in a way that Horror is not. Until the over-curation that muzzles Comedy is loosened, Comedies will unfortunately won’t be making a dominant return to Films and TV shows anytime soon. #ScreenWriting #Film #TV #Television #Visual #Storytelling #Story #Comedy #Horror #Movies #MassAppeal #Audience #Viewer #Engagement #ReturnOnInvestment

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Mosimanegape Omolemo Moate

Content Developer | MCR Transmission Controller | Scriptwriter

8mo

True. Would this be the same with action? If so, then it would explain why (I think) a lot of us begin our first project as either a horror or an action flick.

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Khanyisile Mnyaka

Filmmaker at Nelson Mandela Film Forum

9mo

Very insightful

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