Did you know that the German market research and insights industry has a remarkable $2.3 billion market value? Despite being smaller than the US market and only one-fifth the size of the UK market, it stands as the second largest in Europe, surpassing France, Italy, and Spain. 🇩🇪💼 #MarketResearch #Insights #Germany
Impressive insights, Lukasz! Your knowledge of the German market research industry is truly remarkable. Great work!
Makes sense since Germany is one of the business leaders in Europe.
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3moIn the many European roles I have had German revenues have always easily exceeded 20% of UK revenues. OK, I have worked there and speak reasonable German but I find it difficult to believe that revenues in the UK are really five times that of Germany. That considering Germany has a higher GDP per capita and a significantly bigger population than the UK.