Patrick (Pasquale) Guerrera, APAC Lead, M&C Saatchi Consulting & CEO of Re (M&C Saatchi Consulting), spoke with The Australian Business Review about how our global consulting team is partnering with business leaders to deliver transformative growth for the world’s most ambitious brands. “Customer experience, brand experience, and the digital experience are often siloed away from marketing. We see huge opportunities through consulting and an internal agency model to help organisations close down the gap. As the quote goes: ‘Innovation happens in the cracks of the silos.’" Read the full article below ⬇ and learn more about M&C Saatchi Consulting here ➡ https://lnkd.in/eet3bRvU
We are so proud to announce the launch of M&C Saatchi Consulting, a global consulting division that aims to tackle complex business challenges beyond traditional advertising. Led by Damian Symons and a dynamic team of industry experts, this new venture will integrate specialisms from across the M&C Saatchi Group, offering services from CRM and data analytics to design and digital marketing. As APAC Lead, M&C Saatchi Consulting & CEO of Re Group Patrick Guerrera says, “Around the world, there are some astonishing capabilities that were built into specific M&C Saatchi companies, a data business, a marketing consulting /growth agency, Re in Australia is one of the largest brand and experience design businesses. So, we realised we will be stronger together.” "Customer experience, brand experience and the digital experience are often siloed away from marketing. We see huge opportunities through consulting and an internal agency model to help organisations close down the gap. As the quote goes: ‘Innovation happens in the cracks of the silos.’ I think we’ve got a job to do to break those cracks open, and fill them with ideas, strategy and thinking that can enable sustainable growth," he said. Read the full article below 👇🏽 Amanda Quested Patrick (Pasquale) Guerrera Rob Caldwell Jason Polycarpou