M2P Fintech’s Post

I’ve had the good fortune of designing the central user experience for 3 award-winning fintechs. Here’s what the founders all had in common. 👉 Vision This might surprise some people, but the most successful teams I’ve worked with have done the least discovery work. The founders had a crystal clear vision of what the market needed and they were burning with urgency to catch that wave. 👉 Speed I learned this at Bitwala and haven’t stopped to rest since. Extraordinary velocity depends on two functions: a ruthless cutting of absolutely everything non-essential, and a creative process that doesn’t buckle under pressure. 👉 Go-to-market Strategy There should always be an intimate relationship between the GTM strategy and the product itself. Which features are prioritised? How much effort goes where? First-time founders surprisingly overlook this. Many complex product decisions fall easily into place when considering the launch holistically. 🏆 Award Winners Bitwala (I was HoD, seed to series B) Ruuky (My studio redesigned their MVP, transitioning from Pockid to Ruuky) Fasset (My studio designed their v1 product) If you have any questions about early-stage products, DM me, I’m always happy to bounce ideas with product makers. #product #tech #fintech #founders

Ever wondered what makes some companies truly stand out in the competitive landscape? It's all about finding that guiding light and in the world of product management, we call it the North Star Metric (NSM). 🌠 🌟The North Star Metric (NSM) is a concept popularized in the field of business and product development. It refers to a single key metric that is considered the most important measure of a company's success. The idea is that the NSM serves as a guiding principle, aligning the entire organization's efforts toward a common goal. 🌟The North Star Metric is typically a high-level metric that directly correlates with the core value the product or service provides to its users. It goes beyond simple financial metrics and aims to capture the essence of customer satisfaction and engagement. 🚀 Why is it a Game-Changer in Product Management? 1️⃣ Focus and Alignment: With so many parts in product development, the NSM helps align everyone towards a common goal. It's the compass that keeps the team moving in the right direction. 2️⃣ Prioritization: It's easy to get lost in a sea of data. The North star acts as a filter, helping product managers prioritize initiatives that directly impact the metric, ensuring resources are utilized effectively. 3️⃣ User-Centric Approach: With the help of a north star metric we are essentially concentrating on what matters most to our users. It's not just about meeting expectations; it's about exceeding them and creating a product that users can't imagine living without. 4️⃣ Measuring Long-Term Success: In the fast-paced world of product development, sustainable success is the ultimate goal. The NSM provides a gauge for long-term growth and customer satisfaction. 📍A few examples of North Star Metrics for some big startups are: Zerodha: Number of active traders or trading volume. Paytm: Number of active users or transaction volume. Zomato: Daily active users or order frequency. Cred: Transactions value or member loyalty. Razorpay: Payment volume or merchant sign-ups. #productmanagement #productdevelopment #product #northstarmetrics #metrics #kpis #startups #entrepreneurship #productmanager

Ever wondered what makes some companies truly stand out in the competitive landscape? It's all about finding that guiding light and in the world of product management, we call it the North Star Metric (NSM). 🌠 🌟The North Star Metric is a concept popularized in the field of business and product development. It refers to a single key metric that is considered the most important measure of a company's success. The idea is that the NSM serves as a guiding principle, aligning the entire organization's efforts toward a common goal. 🌟The North Star Metric is typically a high-level metric that directly correlates with the core value the product or service provides to its users. It goes beyond simple financial metrics and aims to capture the essence of customer satisfaction and engagement. 🚀 Why is it a Game-Changer in Product Management? 1️⃣ Focus and Alignment: With so many parts in product development, the NSM helps align everyone towards a common goal. It's the compass that keeps the team moving in the right direction. 2️⃣ Prioritization: It's easy to get lost in a sea of data. The North star acts as a filter, helping product managers prioritize initiatives that directly impact the metric, ensuring resources are utilized effectively. 3️⃣ User-Centric Approach: With the help of a north star metric we are essentially concentrating on what matters most to our users. It's not just about meeting expectations; it's about exceeding them and creating a product that users can't imagine living without. 4️⃣ Measuring Long-Term Success: In the fast-paced world of product development, sustainable success is the ultimate goal. The NSM provides a gauge for long-term growth and customer satisfaction. 📍A few examples of North Star Metrics for some big startups are: Zerodha: Number of active traders or trading volume. Paytm: Number of active users or transaction volume. Zomato: Daily active users or order frequency. CRED: Transactions value or member loyalty. Razorpay: Payment volume or merchant sign-ups. #productmanagement #productdevelopment #product #metrics #northstarmetrics #kpis #startups #entrepreneurship #productmanager

3 Wise learnings from Unicorn MD/Co Founder of Razorpay, Shashank Kumar 1. First Scale your customer base not your employee base. 2. Grow customer base through Direct Marketing then Performance then Partners 3. Go deep on solving the core problem First before adding more features. Even if everyone else is incorporating the 'latest' trend.

Once India's largest Edtech unicorn but now on the verge of shutdown, do you know who we are talking about? 🦄 🏫     Learns about how an unviable business model can damage even the most well-established companies. 💰     Track BYJU'S journey with all it's highs and lows in the second episode of COMSOC'S COMVERSED. Stay tuned for more while we shift your focus from Etech to FinTech.

Finding My North Star Metrics! Let me share a quick story. When I started as a product manager, I was flooded with data and metrics. It was hard to know where to focus until I found the North Star Metric. It became my guide, helping me navigate product development and focus on what really counts. Take Razorpay, North Star isn't just about processing payments but "Transaction Volume." It's about facilitating seamless transactions and growing their user base. Zerodha aims to increase "Daily Active Traders," indicating high user engagement and the reliability of their online trading platform. ClearTax tracks "Active Users" who rely on their platform for tax filing and compliance, showcasing their platform's utility and trustworthiness. Khatabook targets "Active SMEs (Small and Medium Enterprises)," reflecting the platform's value proposition for businesses. Niyo Solutions Inc. focuses on growing "Active Savings Accounts," indicating customer trust and platform growth in the digital banking space. CRED emphasizes "Monthly Credit Card Bill Payments," showcasing their platform's utility for managing credit card expenses. MobiKwik tracks "Monthly Active Users," reflecting user engagement and the popularity of their digital wallet services. So, what's your North Star Metric? As product managers, we need to align with these guiding stars to drive real, sustainable growth. Remember, it's not about vanity metrics; it's about delivering value. So, find your North Star and let it guide you to success. Share some examples you know in the comments below! Follow Ankita Agarwal for more such posts. #ProductManagement #NorthStarMetric #GrowthMindset

There exists a vast market brimming with opportunities for startups in Middle India, specifically catering to the SME sector, albeit one characterized by its keen price sensitivity. How does one penetrate this segment effectively to establish a thriving, scalable, and disruptive venture? At the Arkam India Innovation Summit, Shashank Kumar engaged in a discussion with Shradha Sharma, shedding light on how Razorpay has successfully navigated this market for years and what it truly takes to cater to this segment effectively. - Develop a product geared towards enhancing the productivity of SMEs.    - Create a solution that aids SMEs in bolstering their positioning in the eyes of their clientele.    - Offer a product that not only adds tangible value to their operations but also facilitates scalability.    - Craft a solution that fosters connectivity and fosters robust relationships with their customer base.    - Focus on building for the long term, envisioning a transformative impact on the way SMEs conduct their business endeavors. Here is the link to the full fireside chat: https://lnkd.in/gj_mcD7M

Hello everyone! Week 1 - I am pleased to share my insights from the first week of the Fellowship Product Management Program at Growjunction. Under the guidance of experts from top industries, I have embarked on an exciting journey into the world of fintech product management. Here are my key takeaways: 1. Identifying the Problem: The product manager identifies business challenges or opportunities. 2. Research and Analysis: Conducts thorough market and product research. 3. Solution Proposal: Offers solutions based on research findings. 4. Collaborative Execution: Works with teams to implement solutions. 5. Continuous Improvement: Iterates products based on feedback and metrics. Application to the products based on the Fintech Industry: Fintech refers to businesses that leverage technology to enhance or automate financial services. Companies like JPMC, Cred, and Razorpay are examples of tech-driven platforms that empower consumers to manage their finances efficiently. In the dynamic world of fintech, product managers face unique challenges. They must understand organizational needs and empathize with customer pain points. Regulatory compliance and stakeholder management play pivotal roles. The case study focuses on a fintech startup focused on real estate-based lending. From ideation to seamless launches, the Product Manager navigates this journey by understanding borrowers’ pain points, researching and designing a user-friendly mortgage application process, collaborating with developers and legal experts for implementation, and planning a successful launch with a seamless user experience. Critical factors such as regulatory compliance, user-centric design, and stakeholder alignment are key drivers of a successful roadmap and partnership. I appreciate Kunal Parekh Sir and Ishaan Anand Sir for their valuable insights about product management based on their enriching experience. #Growjunction  #fellowgrowjunction  #productmanagment #KunalParekh #IshaanAnand

🌟 Just finished watching this insightful episode of 'DecodeStories' featuring Vishal Sharma, CTO at RIPPLR. His journey through the tech landscape, from Oracle to Myntra and now RIPPLR, is truly inspiring. Vishal's expertise in leveraging technology for business impact is unparalleled. A must-watch for anyone interested in tech innovation and leadership insights! Check it out here: #DecodeStories #TechInnovation #LeadershipInsights #StartupLife 🚀

Join us on 'DecodeStories' as we delve into the world of tech-driven transformation with our next guest, Vishal Sharma, Chief Technology Officer at RIPPLR. With a robust background spanning over 15 years in the tech industry, Vishal has left an indelible mark on sectors ranging from FinTech to supply-chain systems and data analytics. His tenure has seen him build and mentor a formidable 50-member engineering and product team, fostering an environment of innovation, learning, and growth at RIPPLR. Vishal’s journey from contributing to the development of ADF components at Oracle, through pivotal roles at Myntra and Livspace, to leading cutting-edge projects in predictive analytics and distribution-as-a-service at RIPPLR, showcases his expertise in driving innovation and scale in the technology landscape. His commitment to solving real problems, delivering value, and delighting customers reflects a deep understanding of the challenges and opportunities in today’s tech ecosystem. Dive into this episode to uncover Vishal's insights on leveraging technology for business impact, his leadership philosophy, and his vision for the future of tech-driven industries. Watch the Full Episode here: https://lnkd.in/gG4fqvp6 #DecodeStories #EntrepreneurJourney #TechInnovation #StartupLife #FMCGSupplyChain #ECommerceEvolution #LivSpace #Ripplr #AIInBusiness #PredictiveAnalytics #LeadershipInsights #TechStartups #Myntra #Fintech #FintechChange #TradingTech #TheChiefCircle #ExecutiveSearch