Nadel’s Post

If you don’t stick to your values when they’re being tested, they aren’t values - they’re just suggestions. We value upholding good principles, especially when it is difficult and requires more effort. Through this principle of unimpeachable character, we hope to always build a reputation of trustworthiness and reliability amongst ourselves and our clients. #TCIvalues #companyvalues #tincityimpact #digitalmarketingKL #kualalumpur #creativesKL #montkiara

"Drawing on historical mythology, folkloric practices and beliefs, but at the same time embracing contemporary illustration styles, typography, and technologies reveals a desire to reconcile the tension of refined modern living and a search for answers and solutions beyond pure technology." Thank you Isobel Grad for your thought provoking insight as always! A great read from our friends at Sign Salad #brandagency #brandstrategy #fmcgmarketing Alex Gordon

Fascinating article by my brilliant colleague Isobel Grad. She powerfully demonstrates how brands can take advantage of the profound human need to feel connected to the symbolism of the past, as a way to give cultural depth to contemporary consumer products. Brands positioning themselves as virtuous & ethical are clearly only able to convince consumers of the veracity of their propositon and claims by adopting the visual symbols of the ancient or pagan worlds - contemporary brands 'sampling' historical signs to create cultural relevance for today's consumers. #culturalinsight #semiotics #marketingstrategy #branddevelopment

Great example of how #semiotics exposes layers of meaning that traditional methodologies (qual and quant) struggle with Though some might find it difficult or a little vague, these deeper layers are very real and influential in driving consumer behaviour At first sight, nothing is what it seems - there's always a layer of CULTURAL meaning lurking beneath the surface Sign Salad SemioCentral Isobel Grad Rob Drent #culturalinsight #marketresearch #marktonderzoek #branding #marketing #insight #consumerinsights #consumerbehavior

Happy May Day! 🌿 On this beautiful day of blossoms and renewal, we honor the visionaries who weave threads of HimGra #innovation in May 2018 into the fabric of fashion world for reducing Raw material #climateimpact Today, we shine a spotlight on the co-creator of HimGra fiber technologies, whose dedication to #sustainablity and creativity has reshaped the #sustainablefashion and textile landscape. Embracing Biodiversity: A Sustainable Path In a world where #environmentalconsciousness is paramount, our co-creator has championed the use of new cellulose-based fibers. By choosing these natural bases, they’ve fast-tracked sustainable processes. From organic and preferred cotton to naturally sustainable fibers and cutting-edge technical materials, their impact reverberates through circularity and regeneration. 🌏 https://lnkd.in/gUqzBFpM

Hi My Next Article is about Meendum Manjapai it was introduced our State CM #snsinstitutions #snsdesignthinkers #designthinking #article #meendummanjapai

Hapai Te Hauora are experts in engaging with people and communities in ways that speak to what matters to whānau. Working through the Social Value principles and introducing SROI to their kaimahi today demonstrated a natural alignment with how they already work, and how they might prove and improve their impact. #socialvalue #publichealth #sroi #whānauvoice

How do you introduce creative idea? Generating a creative idea often starts with curiosity. Ask questions, explore different perspectives, and immerse yourself in diverse experiences. Creativity thrives on connections—between people, concepts, and environments. Don't be afraid to combine unrelated ideas or to challenge the status quo. Remember, every creative journey begins with a simple step: the willingness to see the world differently. #Creativity #Innovation #Ideation #eventdecor #weddingdecor #florist #floraldesign

Empowering Conscious Business: Integrating Profit with Purpose Once upon a time, companies donated to good causes for exposure and fiscal benefits. Today, the rise of conscious business practices sees sustainability initiatives becoming core operational imperatives. A recent study by the ROI Marketing Institute reveals a significant uptick in sustainability projects, yet many lack a clear link to business impact. Metrics serve as invaluable tools in bridging this divide. While sustainability and communication metrics are acknowledged, business metrics remain paramount. Yet, over 35% of organizations fail to measure their sustainability impact, hindering comprehensive evaluation. Research by MIT Sloan Management Review/Boston Consulting Group further emphasizes this disconnect, revealing that while many companies espouse conscious business strategies, few develop robust business cases to support them. The challenge lies in accurately attributing economic impact to conscious practices. However, the question remains: Can profit and purpose coexist symbiotically within conscious business models? To realize this vision, we must follow a new paradigm: - Operationalizing Purpose: Companies must integrate social and environmental impact into their core operations, treating them as essential components of business strategy. - Elevating Consumer Consciousness: Consumers play a pivotal role in shaping the conscious business landscape. By prioritizing products and services aligned with their values, they drive demand for ethical, sustainable practices. By aligning profit with purpose, conscious businesses not only thrive but also lead the charge in driving positive change. Looking for a robust business case for your conscious strategy? Let's take a virtual coffee #ConsciousBusiness #PurposeDriven #Sustainability #EthicalBusiness #ProfitWithPurpose #SocialImpact #EnvironmentalResponsibility

What is the best decision that you made? Comment below. #bestdecision #takeachanceonyou