Maesa’s Post

Check out the full article below! Skins x MobieTrain 🚀

In 2024, how does one define Freedom & and empowerment? What does it mean to be truly free? At ArtistOnGo, we let our Artists, Salon Owners, and partners define, what freedom truly means to them! Hear more from my co-founder, how we built a product, a service that helps people feel "Create with Freedom".

Recently, I read into an insightful TIME article about L'Oreal's transition into a 'beauty tech' company, a shift spearheaded by CEO Nicolas Hieronimus. This move, shown by their innovative products and presence at tech events, resonates deeply with my philosophy on strategy and innovation. It's a clear illustration of integrating cutting-edge technology to redefine an industry. Their approach, blending customer-centric innovation with sustainability, mirrors my beliefs in strategic adaptability and responsible growth. L'Oreal's journey is a clear display to the transformative power of technology in traditional sectors, offering a roadmap for businesses aiming to stay ahead in rapidly evolving markets. https://t.co/Q7BsC6UdVj

Some people may think that #beauty is superficial. Before joining L'Oreal 3 years ago, I asked myself what contribution the beauty industry makes to our society. For me, there is no doubt that beauty is an essential human need: we can see this throughout even the most ancient eras of human history, across different cultures across the globe, at different stages of our lives... Beauty is a quest, and as the No.1 in beauty worldwide, L'Oreal can meet consumers' needs while moving the lines towards a more sustainable model, with ambitious social, societal and environmental objectives by 2030. To highlight the essentiality of beauty, we have recently partnered with The New York Times to shape an impactful, one-of-a-kind campaign covering various topics, including #Business, #Science, #Tech, #Wellness, #Life and #Human stories. 👉 Let’s embark on a journey of depth and discovery on why beauty is essential to humanity. Learn more here: https://lnkd.in/euCUyaWf 👏👏👏 to Blanca Juti Christine Burke Brune Diricq Matthew DiGirolamo Steven Shiel Aruna ADICEAM LOUVET Benoît Lozé for this remarkable initiative #CreateTheBeautyThatMovesTheWorld

As we are approaching Youth Month, it’s the perfect time to explore the vibrant and ever-evolving world of cosmetics! From haircare to skincare, the cosmetic industry offers endless opportunities for innovation, creativity, and growth. My 4 year old has clearly decided his career path as you can see in the video below😉 🚀 Why Consider a Career in Cosmetics? 1. Innovation and Creativity: Whether you’re developing groundbreaking products or crafting compelling marketing campaigns, the industry thrives on fresh ideas and artistic flair. 2. Diverse Career Paths: From product development and marketing to education and customer service, there’s a niche for everyone. 3. Impactful Work: Help people feel confident and beautiful. Your work can transform lives by boosting self-esteem and promoting well-being. 4. Global Opportunities: The cosmetic industry is a global powerhouse, offering chances to work with top brands and travel the world. 💡 My Journey: With over a decade in professional haircare and passion for skincare, I’ve seen firsthand how dynamic and rewarding this field can be. The blend of science, art, and business keeps me excited every day. ✨ Your Turn: If you’re passionate about beauty and eager to make a difference, the cosmetic industry might just be your calling. Dive in, explore, and let your creativity shine! Let’s inspire the next generation to embrace their potential and build a future where beauty and innovation go hand in hand. #CosmeticsCareer #Inspiration #Innovation #BeautyIndustry #CareerGoals #FutureLeaders

Just before the holidays, skincare line Matter of Fact quietly laid off five employees, representing some 40 percent of its workforce. It was the second round of layoffs for the company in 2023. The company was founded in 2018, and launched its first products in 2021. Two C-suite positions were turned into consultant roles, and Matter of Fact expressed a desire to rehire terminated employees once revenue improved, a person with knowledge of the matter told The Business of Beauty. Matter of Fact did not respond to requests for comment. Matter of Fact, on paper, has all it needs to succeed. It’s raised $16 million in funding over the course of two years; a $6 million round was secured just in March 2023. It’s a science-backed skincare brand with unique, patent-pending ingredients and it added Sephora as a stockist last summer. Beyond Matter of Fact, even the most well-resourced beauty brands are experiencing choppy waters. The second half of 2023 saw the demise of biotechnology company Amyris. Forma Brands, the parent company of Morphe, went bankrupt in Jan. 2023, and a year later one of its buzziest brands, Jaclyn Cosmetics, closed. Faculty, the The Estée Lauder Companies Inc.-backed men’s nail polish brand, dissolved in Aug. 2023. Experts say, going back to basics by not overcommitting to executive hires and over-the-top marketing campaigns may be the route out. Read the full report. ✍️ Daniela Morosini

I want to help salon owners grow their businesses and I believe whole heartedly that if they don’t have access to information about what their talent pool cares about, they will fall behind. I have seen this occurring throughout my entire career duration- a lot of salon owners and brand executives making decisions based on what they think. I don’t make decisions based on my own opinions. I ask the beauty workforce directly and then I share that information with salon leaders and brand executives. If we want to grow the professional beauty industry we have to start making informed decision. We have to move into the space our talent is and meet them there. At Talent Match we just closed out 6th annual survey of the professional beauty workforce and it’s currently being analyzed. I can not wait to have the data for this year + a trend report looking back over the last 6 years and making predictions about the future of the industry. Stay tuned for the data release 💜 We have now passed over 100k responses across the 6 years 💃🏻 🪩 Maybe even more exciting is that I’ve done something powerful with the data! I built an algorithm to match beauty talent to their best beauty career. Matchable is launching in a few short weeks- the newest beauty tech! 🙌🏼

No matter your job title or role within a company, you play a part in selling the company's product or service. This contribution can take many forms: interacting with customers directly, performing behind-the-scenes work, sharing information with friends and family, and simply presenting your best self. Recognizing that everyone is in sales encourages a collaborative, inclusive approach to business instead of working in silos. When everyone's efforts are aligned towards a common goal, you can leverage the full potential of people's unique roles and talents, enhance the customer's experience at every touchpoint, and drive sustainable growth. 🏆 Create a culture where everyone's contributions are valued! #printingindustry #packagingindustry #wednesdaywisdom #salesjobs #hiringnow #recruitmentagency

As the beauty industry continues to grow, many brands are reaching the $100 million mark, sparking the interest of strategics. Companies are now hiring bankers to explore options and prepare for potential sales. Founder of BeautyMatter, Kelly Kovack, has compiled a list of brands to watch out for in 2024, including Rare Beauty, MERIT, Glossier, Inc., Kosas, OSEA Malibu, Patchology, Tangle Teezer Ltd, jane iredale (Iredale Cosmetics), Harry's Inc., and Puig. Stay tuned for more updates on the beauty industry's exciting developments! #beautyindustry #brands #potentialsales #2024