Mandy Kean’s Post

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Co-founder & CEO at Mustard Studio Ltd | Transforming Cinema and Hospitality Experiences | Independent Cinema & Film Specialist | Brand & Culture

I’m sure we've all had those magical moments in the cinema where the lights dim, the screen comes alive, and we're transported to a world beyond our own. It’s one of the reasons we love it! But what makes these cinematic experiences truly unforgettable? It's not just the big screen or the surround sound – it's the art and hospitality that come together to create a sense of wonder and enchantment — the most iconic cinemas are often those that combine stunning architecture with innovative design, creating a beautiful, immersive experience that's just as much a part of the show as the film itself. In the #cinemaindustry, we're seeing this intersection of #artandhospitality play out in a big way. Think about it – some of the most iconic cinemas in the world are those that have been transformed into cultural spaces, combining art, design, and hospitality to create an unforgettable experience. These spaces are not just about showing movies – they're about creating an atmosphere that immerses us in the story and transports us to a new world. The Tushinski Theatre in Amsterdam and the Electric Cinema Portobello immediately spring to mind for me; what about you? By combining art and hospitality in innovative ways, we can create cinematic #culturalspaces that inspire us, challenge us, and leave us feeling truly alive.

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Davide Lorente

Video Series Producer 🎥 | Comms and Marketing Storytelling | EVCOM Film Rising Star Agency 2023

8mo

Not glam or prestigious at all but my childhood cinema where I was last night. An open air summer cinema in Spain, that starts rolling the first film at sunset. They show two films back-to-back and Kids under 7 get to go for free. It’s a real family affair where people of all ages come. It might not be the traditional view of hospitality but it certainly creates unforgettable family experiences in a unique setting. (This picture was taken during the trailers, the projector does fill the full screen once the film is on)

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Tony Franks

Niche marketing for 🔴 Film & TV studios 🔵 Screening rooms & cinemas 🟢 Camera hire & brands 🟣 Drones • Industrial Designer • Visit linktr.ee/tonyfranks • DRONEWORK

8mo

A full Ziegfield Cinema (NYC), filing out after the preview screening of Titanic, was a strong memory. A very public, buzzy vibe. Alas, the cinema is now gone...

Richard Scott

Film Lecturer @ Ayrshire College | Postgraduate Researcher @ University of Glasgow

8mo

Couldn’t agree more. It’s why I’ve always preferred the dream theatre over the multiplex. It was a luxury day/night out for the working man and woman. Now, If we could just bring back the old uniforms! 😂

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