Mara Kronauer’s Post

View profile for Mara Kronauer, graphic

Project Leader at BCG | Climate & Sustainability in Industrials | Unlocking truly sustainable advantage

𝗧𝗵𝗲 𝗽𝗮𝘁𝗵 𝘁𝗼 𝗮 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗶𝘀 𝗽𝗮𝘃𝗲𝗱 𝘄𝗶𝘁𝗵 𝗴𝗿𝗲𝗲𝗻 𝗵𝘆𝗱𝗿𝗼𝗴𝗲𝗻 🚀   💡 To achieve net-zero emissions, Europe's green hydrogen market must scale within this decade. But we're facing some critical challenges that need urgent attention.   💰 Just a few years ago, we expected green hydrogen to cost less than €3/kg. But today, a complex landscape with rising energy prices and supply chain hurdles suggests costs in the range of €5-8/kg by 2030.   We must address this cost challenge to make green hydrogen competitive, or else offtakers will remain reluctant to commit to long-term contracts, hindering growth.   🤝 To build confidence, we need ambitious national implementation of EU regulations to incentivize the hydrogen value chain.   My colleagues Jens Burchardt, Esben Hegnsholt, Mogens Holm, Frank Klose, Daniel Ritter, and Stefan Schönberger detail the current challenges and need for action in their new whitepaper "Turning the European Green Hydrogen Dream into Reality: A Call to Action" [1].   It's time for policymakers and industry players to join forces and accelerate this transformative industry 🌍💪   #GreenHydrogen #Hydrogen #NetZero #GreenGrowthatBCG

  • No alternative text description for this image

To view or add a comment, sign in

Explore topics