The Christmas season is upon us, and retailers have already decked out their stores with Christmas items. But what about the music? 🎶 The latest data from our team of music supervisors reveals key insights that will help inform your in-store Christmas music strategy this season. Check out the findings: ✨ The top three most requested Christmas programs are Xmas Greatest, Xmas Pop and Xmas Soul. ✨ About 50% of retailers plan to kick off Christmas music early to mid-November, while 20% will start earlier. As you plan your in-store Christmas campaign, we're here to help you create a festive ambience that will put your shoppers in the mood to buy this season!