Over the weekend, while watching a football match of my favorite team (#ManU - Bring in the banter!), I couldn't ignore this random watermark (Mostly a bunch of digits and characters) popping on and off on the live stream. Don't get me wrong — it wasn't horrible. Still, it is equally unpleasant, especially when its on-screen location coincides with the on-field action. It made me think: Does this necessary watermark used to fight content piracy challenge the stream provider's goal of delivering a top-quality product? This brings me to a broader question —how do we balance creating customer-centric products and meeting those non-negotiable non-customer requirements? How do we ensure our products are secure, performing, and compliant while staying focused on the Customer Experience? So, what's your take on finding this delicate equilibrium? How can we create products that customers love while ticking all those necessary boxes? #RegulatoryCompliance #ProductSecurity #CustomerCentric #UserExperience #ProductDesign https://lnkd.in/dJxHPqhr
Full 90: Luton v United
manutd.com
Those codes are to protect the broadcaster in this case not the customer - so they are ok with this "brute force" approach as it helps their under cover people determine easily without any technology investment. I think things to protect customers (like CVV) have to strike a balance and have minimum barriers to doing business. We see how much it puts customers off in certain shopping experiences. Equally they expect their money to be safe. So always one of the great challenges with the continual advancement of technology to assist criminals.
Customer is King... and so is Man United
Product Manager at Paymentology | Bridging Business and Tech.
8moI believe the key lies in embedding these non-customer facing elements seamlessly into the user experience. This involves employing subtle yet effective security measures, non-customer requirements, like (considering above example) adaptive watermarking that minimizes intrusion, and designing compliance aspects as features that enhance, rather than detract from, the overall product value. Engaging with users to understand their pain points and preferences, conducting thorough testing to identify the least obtrusive methods, and maintaining a transparent communication channel about the necessity of these features can significantly mitigate negative perceptions. Simultaneously, fostering a culture of continuous improvement and customer feedback integration ensures the product not only meets the required standards but also resonates well with the end-users, thus achieving a delicate equilibrium between "non-negotiable non-customer requirements", compliance, and customer satisfaction.