Martin Petkov’s Post

Senior Writer & Content Strategist at MetaGravity | "Metaverse AI" trilogy author

7mo

The 4 key features that set the Metaverse apart ⬇ This is how immersive experiences differ. #metaverse #marketing #immersiveexperience

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So here is what says the matter was apart. First of all, it's depth of engagement. Traditional platforms let you click or tap, but the metaphors let you dive into the old you explore, you interact, and even change your surroundings. It's not a simple click, it's a phone adventure. #2 is continuity of experience. In traditional settings, you go from one website to another, one up to another, very little connection between them. In the Metaverse, you swim through interconnected experiences. You go from a virtual store to a live concert without changing. Platform #3 is personalization. Traditional platforms show you a curated feed or recommended product, but the metaphor steamer is the whole world around you. And finally, #4, it's real. Time interactivity. Traditional platforms often offer prepackaged content, but the Metaverse is a live broadcast where you can interact with the host and the audience and with other people from the community. It's contagious, it's real, and it's engaging.

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Martin Petkov

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