It's looking like a 'Hot Girl' Football season.
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Very creative & simple
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This NBA’s 2013 Jingle Balls spot is not only the greatest commercial the NBA has ever made. Also, it's one of the best Christmas commercials of all time 🎄🔔 So simple yet so brilliant.
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In our latest episode we explore the importance of player attitudes in football. As role models to fans and assets to clubs, they’re fixable, alright?! Catch it here 👇 https://lnkd.in/eWiE8Tja https://lnkd.in/eUyVzqHs
20. Fixing... Player Attitudes
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Every time a tournament like the #IndianPremierLeague rolls along, there's a clamour and angst against the umpires. Jokes abound about the supposed influence of certain franchises, and memes flood the market. Let us, however, appreciate that umpiring is never an easy activity. There are things that the TV cameras don't capture (such as depth), which the human eye can, and the officials at big stages, domestic or international, make it because they are very good. I am in the process of reading John Snow's autobiography, and in that, his indictment of some international umpires is quite revealing. His well documented issues with an Australian umpire on the Ashes tour of 1970-71 were well documented, but he presents his point of view in this book, explaining that the simple fact was that the umpire in question would often misinterpret the idea of intimidatory bowling, misjudging a back-of-length delivery as a bumper, aimed at hitting the batters on their head. Another time, a debutant umpire hastily called "over" when his last ball actually took the outside edge and went to the wicketkeeper. The umpire realised his folly and apologized, but couldn't go back on his decision, as per the laws of the game. Umpires are human, after all, and they make their share of errors. I think we need to cut them some slack anyway. As for decisions that seem debatable even after TV intervention, let us remember that a lot of the laws of the sport are subjective, as are camera angles and what they reveal. I think eventually, a lot of what irks fans depends on which team the debatable decision comes against. Here, I think us broadcasters have to carry the responsibility of breaking down a particular decision to the viewer. What I do not condone, and have often called out, is how top players often bully the officials. I think the administrators have to protect their umpires and referees better. Even if you are potentially the biggest star in the cricket universe, respecting the on-field verdict and moving on is one of the fundamental unspoken rules of the game that we have all grown up with. #cricket #umpiring #broadcast #commentary #IPLOnStar
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Americans watch far less TV than they did a decade ago. But they watch even more football. Some stats: > Viewership of the NFL is up 6% over last year while college football viewing had increased 20% over the last decade, according to Fox. > The amount of time Americans spend watching something on a television (live or on-demand) has declined by almost 4 hours over the last decade. This is not just a case of sports resisting the declines of linear TV. Viewership of the NBA and MLB are down. I wrote about football, the last vestige of the American monoculture. https://lnkd.in/e74kg85a
Live TV Has Been Collapsing for a Decade. Why Hasn’t Football?
bloomberg.com
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Best episode yet
Episode 11 of Playmaker's 'The Roommates Show' with Jalen Brunson, Josh Hart, and Matt Hillman is now live on all platforms. Tracy Morgan joins the show this week to discuss Saturday Night Live, getting hit by a Walmart truck, and comparing the New York Knicks to members of the Wu-Tang Clan. https://lnkd.in/gj5HXDJd
Tracy Morgan Made Jalen Walk Off Set & Had Josh In Tears Roasting NBA Rivals | Ep. 11
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📺 Are Ads too safe these days? It's easy for brands who take to TV to pare back their core brand identity when they decide to put themselves out on TV. But in my opinion it's the perfect space to take as many risks as you can! Why play it safe when it might mean you blend into a sea of similar ads? This long ad by Sky promoting the Fury vs Usyk fight is absolutely epic. It pulls absolutely no punches (sorry...) and shows both fighters (especially Fury) as their mad eccentric selves (the incredible effects are just a bonus). It would have been easy for them to do a simple faceoff with some sound bites and graphics, but would that have had the same impact? If you haven't seen it, give it a watch on the link below because you're in for a treat, boxing fan or not! Look out for me and Alan discussing this ad, how it was made and exactly why we think it's great in an upcoming episode of Prime Cuts! https://lnkd.in/e8cgXatF
EPIC TRAILER! 🔥 | Tyson Fury vs Oleksandr Usyk to be live on Sky Sports Box Office
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Tell us who you want to reach and we'll do the rest 😜 Being able to input in the early stages of a campaign allows us to think outside of the box and collate quality assets that we know are going to deliver outstanding coverage 🔥 Lots of work in the pipeline for this one, but so great to see it finally come together! 😍 #broadcast #broadcastpr #HEART markettiers
Putting our clients at the Heart of one of the most anticipated pranks, ever! Thinking out of the box to get our clients coverage, we have been planning with England & Wales Cricket Board (ECB) and Heart Radio for the last few months to pull off an epic prank on Jamie Theakston, which aired throughout the week as is spotlighted on their socials today. We loved it, listeners loved it, and Heart loved it saying; "It sounded really great on air, and we got loads of texts from listeners saying they was laughing along in the car! - months of work finally paid off!" Great to seeing something that we've been working on since the start of the year, finally come to life🏏 https://lnkd.in/eaqvpJ9Z #BroadcastMedia #RadioCoverage #EarnedMedia #Cricket
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Why Scoring Droughts Are Hurting NBA Ratings In this video, we discuss the impact of scoring droughts on NBA ratings, using the example of the Pacers' 7-minute scoreless streak. Discover why extended stretches without scoring affect viewership and find out how it can be addressed. #NBAratings #ScoringDroughts #BasketballAnalysis #Pacers #ViewerEngagement #SportsStats #NBAInsights #GameImpact #BasketballTalk #BroadcastingAnalysis
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