Matt Hollis’ Post

Running a video production company, we typically encounter two types of clients. 📈 The first type involves collaborating with savvy marketing teams to bring their well-developed briefs to life. Often, these companies have in-house video teams but lack the pipeline or the specialised expertise that an external partner can provide.💡 However, I must admit that working with brands that are less familiar with video production can be incredibly rewarding. Identifying a problem, recognising how video can solve it, and executing the project is some of the most fulfilling work we do. It's almost like crafting a bespoke solution, if that makes sense! 🎨 🚀 As we enter Q3 of 2024, consider how video might address challenges in your business. We're here to help make that vision a reality. https://lnkd.in/eH3EiGRv

Discover how the synergy between clients and production companies transforms visions into compelling videos. Our latest blog post explores the key elements of a successful partnership, offering insights for both sides of the camera. Whether you’re a client looking to bring your ideas to life or a production team aiming to enhance client collaborations, this guide provides essential tips for achieving outstanding results. Dive in to learn how clear communication, budget management, and collaborative effort drive video production success. #VCEproductions #videoistheanswer #VideoProduction #ClientCollaboration #ProductionCompany #CreativePartnership #VideoMarketing #FilmMaking #ProductionTips #ClientInsights #BehindTheScenes #VideoSuccess #CreativeProcess #VideoStrategy #ProductionExcellence #FilmProduction #ClientExperience #VideoCreation #Teamwork #ContentCreation #ProductionGuide #VideoTips #CreativeCollaboration #VisualStorytelling #ProductionWorkflow #VideoContent #SuccessInProduction

Navigating the Path to Your Vision - Discover the Blueprint for Your Next Video Project Are you ready to take your video projects to the next level? Dive into our latest blog series, where we uncover the essential steps of creating captivating videos. From discovery to post-production, we've got you covered every step of the way.   In our first blog post, "Discovery - Navigating the Path to Your Vision," we'll guide you through the process of uncovering your video objectives and laying the groundwork for a successful project. Discover the blueprint for your next video project and set yourself up for success!   Stay tuned for more insights and tips in the upcoming posts as we explore pre-production, production, post-production, and navigating the challenges of in-house video production.

"We want to be doing more with video but don't know where to start" Heard that one again today. Answer: It starts with your business goal. Next step: What do you have to work with? Time, assets, budget? Then... it gets complicated, there's endless options and you you'll do better with someone who understands the video world natively, holistically. Someone who knows how to... *Make good things happen without churn and thrash. *How to get the most juice from the squeeze. *Know when it's good enough instead of overspending on overperfection. That person is usually called a producer, creative producer or director, but what's in a name? It starts with a conversation, the earlier the better. Don't stay stuck, talk it out. #VideoProduction #VideoContentMarketing #ContentMarketing

Struggling to make your video stand out?  Without the right production setup, your message can get lost.  It’s frustrating when you pour your heart into a video, only for it to fall flat.  At Via Masi, we help our clients thrive by setting up the entire production and editing everything with precision.  From camera angles to sound, every detail matters.  When you have a team that understands your vision, the final product speaks for itself.  Your audience will feel more connected, and your brand message will hit home.  Imagine the impact of a video that not only looks stunning but moves your viewers to take action.  What are your biggest challenges in video production?  Any tips you’ve found that work for you? PS…work with a video production team that gets you more you and more of your right audience Like our client in the picture below that got exponentially more views or plays of any other video that she made at 35.8k

Thinking about using video for your next project but feeling overwhelmed? 🤔 We've got you covered! Video can seem daunting at first. That’s why we’ve debunked some common video production myths in our latest blog post: 🌟 "We’ve never done video before" 🌟 "We’ll figure it out on the day" 🌟 "We can fix it in the edit" 💡 Curious about these myths? Read the full blog!

Many people think the creative process is just some freewheeling, rule-free, 'do whatever you feel' kind of thing. But here’s the kicker: process is just as important as creative. Case in point: the mighty clapper in video production. My team has a blast with this part. We’re always ribbing each other about who claps it best or joking about how someone’s “doing it wrong” (because yes, even important steps should still be fun!). But don't be fooled; this seemingly minor step is a major guardrail for success in video production. It helps the editor sync audio with video, match color grading across multiple cameras, and keep everything organized. Sure, you can make videos without a clapper, but adding this process into your workflow makes life so much easier. Want to improve your own creative processes? Steal a page from the pros and start incorporating the steps that work. After all, it's called a process for a reason. I need to give a big shout-out to Lance Garner for helping IST Management level up our video game by adopting this (and many other) best practices in our video production. And, of course, props to our talented clappers who bravely put their skills up for ruthless judgment every time we shoot! Jose Ruiz Velasco Eric Willis @Eric Price Chris O'Hara Joe O'Hara and from time to time, they even let me clap, but I think it's just because they want to make fun of me. #CreativeProcess #VideoProduction #Teamwork #MarketingTips #AnyOneCanBeCreative #Creativity

Ever wondered why some video projects succeed on budget and others spiral out of control? Deciphering video production quotes to ensure your next project is not just creative, but also cost-effective! ↳ 𝗨𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝗬𝗼𝘂𝗿 𝗤𝘂𝗼𝘁𝗲 ↳ 𝗦𝗽𝗼𝘁 𝗘𝘅𝘁𝗿𝗮 𝗖𝗼𝘀𝘁𝘀 ↳ 𝗦𝗺𝗮𝗿𝘁 𝗖𝗼𝗺𝗽𝗮𝗿𝗶𝘀𝗼𝗻𝘀 ↳ 𝗕𝘂𝗱𝗴𝗲𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 Have you ever faced unexpected costs in your video projects? Share your experiences below!

Hello LinkedIn community! 🌟 Ever wondered how to guarantee success in your video projects? 🤔 Dive into our latest article "How to Write a Creative Brief for Video Production (in 6 Steps)" 🚀 Master the art of crafting a powerful creative brief to align your team and your production partner to bring your vision to life. 🌈 Ready to elevate your video projects? Check it out now! #VideoProduction #CreativeBrief #SuccessFormula #DVIInsights

Are you looking to create a compelling promotional video for your business or an engaging video for your personal project? Whatever the case may be, choosing the right video production team is essential for ensuring that your project is a success. Evaluating the final product is one of the most important steps in the process. Take a look at previous work from the video production company and ask yourself: Do I like what I see? Does it match my vision? Does it reflect my goals and objectives? #guidebook #videoteam