Maximilian Böck’s Post

Introducing our new Marc O'Polo 'Scandinavian Studio' on the Kö We've just opened our new Marc O'Polo flagship store on the iconic Königsallee, one of Europe's top luxury shopping streets. The 400 square metre store showcases our latest casual women's and men's collections, as well as shoes, accessories, and Marc O'Polo DENIM. Our new store concept emphasises the premium character of our brand and reflects our high standards of sustainability. Natural and resource-saving materials such as wood, terrazzo tiles and clay plaster create a modern atmosphere. A big thank you to everyone who helped bring our ‘Scandinavian Studio’ to life. And of course: much fun and success to our Düsseldorf team in this fantastic new space. If you're in the area, come take a look for yourself! #marcopolo #itsonus

Marc O'Polo x Toni Kroos - out now! Today we're launching one of the biggest campaigns in our history - with none other than Toni Kroos. At the heart of our new menswear campaign is an image film that draws on the emotion of football, Toni's strong personality and incredible story. The message is clear: 'Quality defines us'. It's the quality that Toni has brought to the pitch for decades, and the quality that has defined Marc O'Polo as a brand from the very beginning. Toni is the perfect match for us to further increase our brand awareness and relevance, especially internationally, and to grow our share of the menswear market. His story and our values come together perfectly in this project and I'm proud to share it with you. Watch, enjoy - and feel free to spread the word! #marcopolo #itsonus

Time for O'Time   Last week's O'Time (our regular all-hands meeting) was a great chance to look back on the past fiscal year, our achievements, and what's next. This time, we put a real focus on our values – how we define them and how they've guided us from day one. We also talked about how they tie in with our vision and brand promises, forming the core of everything we do. A big highlight – as always – was our video review of the year, celebrating the best moments and giving the team a well-deserved round of applause. Many thanks to everyone who took part, in person or online. Your questions, time and energy are appreciated! #marcopolo #itsonus

  Right on time! Just as we launch our biggest brand campaign in Marc O'Polo SE's history, an interview with Susanne and me is published in TextilWirtschaft. We dive into our current position, the market situation and what's coming next - plus we share more insights into the campaign. Many thanks to Silke Emig and Jelena Faber for the great conversation!

Marc O'Polo x Gisele Bündchen: a new era begins. For the biggest brand campaign in our womenswear history, we've found the perfect match: Gisele Bündchen.  As a global icon and role model for generations, she is internationally known as Nature Lover, Family Person and Health Enthusiast.  Her dedication to standing up for what matters while maintaining authenticity showcases what also guides us at Marc O'Polo SE.  She embodies everything we stand for and is the ideal testimonial to strengthen our brand's international presence.  Keep an eye out - campaign starts today! #marcopolo #itsonus

As CEO of a family business, it's always special to see connections across generations. For the past two months, we've been happy to have Julian, the grandson of one of Marc O'Polo's founders, Jerry O. Sheets, with us. As an intern in our Corporate Sustainability team, he got to know the company and could contribute his own skills. What truly surprised (and impressed) us was that he regularly showed up in vintage Marc O'Polo SE sweaters and t-shirts from past collections – all gifts from his grandfather that he wears with pride. From meeting Jerry O. Sheets in New York a couple of months ago to now having his grandson here at our campus – it almost feels like we’ve come full circle. #marcopolo #itsonus

Not your average Sales Meeting. Our international Sales Meetings mark the handover of the collection from design to sales. For this we put in great effort to ensure that we engage our teams not only conceptually, but also emotionally. It's a cherished ritual to start these meetings by welcoming each country's sales team with a big round of applause before reflecting on the past season and talking strategy for the upcoming. Our design teams present the stunning new collection, while our marketing team gives a sneak peek at the exciting new campaigns ahead. (stay tuned!) Hats off to you Susanne Schwenger and our design and product team for a job very well done! Now it's on our sales teams: Your enthusiasm for each product truly drives our success. Let's keep the momentum going and make this another great year! A big shout out to everyone who makes these events happen - from behind the scenes to centre stage. Your hard work is truly appreciated. #marcoplo #itsonus #sales

Strengthening our global team. Every year, we try to bring our international store managers together for two days of strategic work, insights and conversation. This year was no different. In addition to all the various agenda points, Dirk and I were secured a slot to answer questions. We covered everything from internationalisation and customer centricity to how innovative tools like AI can help us save time and focus on what really matters - our customers. This was a great opportunity to underline our 100% commitment to retail and to highlight the vital role our team members on the sales floor play in delivering an exceptional retail experience. With a fun Bavarian BBQ, we not only celebrated our achievements, but also had the perfect opportunity to connect with our international colleagues. Big thank you to everyone involved!   #itsstillonus #marcopolo #retail

The integration of our Swiss wholesale operations has officially begun. We are eager to build on the strong foundation and market position established by our long-time partner, Bollag-Guggenheim AG. Once again, a warm welcome to our Swiss colleagues! Each of you brings a unique skill set and personality to the table and it was great to have you join us for the international sales meeting on our campus last week. This was also a great opportunity to welcome Nahne Petersen, our new Head of Sales Switzerland. We are incredibly grateful to Monica Heini, who has been a vital partner for Marc O’Polo in Switzerland through Bollag-Guggenheim AG for the past 23 years. Although she is sadly moving on to new ventures, Monica is taking the time to mentor Nahne and has agreed to continue to advise us in the future. Her contributions have been invaluable and we deeply appreciate her dedication. Collaboration like this is key to our success. Here's to making the most of this exciting journey and reaching new heights together. #marcopolo #itsonus #collaboration