Introducing McCann Content Studios, our new global capability which will provide clients with expertise in social and influencer marketing, as well as connected social commerce. “Brands are increasingly interacting today in social communities in dialogue with fans, creators and influencers. McCann, with our deep heritage and experience in building enduring brand platforms, has been creating social storytelling for brands at scale for some time. McCann Content Studios will provide our clients with a way to participate in the creator economy and co-create with them without losing their brand’s unique perspective and social voice,” said Daryl Lee, CEO of McCann Worldgroup and McCann. Congratulations Amit Sutha, Monica Tailor and Crystal Malachias on your new roles with McCann Content Studios. Read the full story from Campaign Magazine UK here: https://lnkd.in/d6rSApWJ #McCanners #TruthWellTold
Congratulations Monica Tailor and team
Congrats Monica Tailor and team!
Chief Growth Officer at Initiative
10moCongrats team!