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Did you know that 15% of shoppers are finding their latest purchase through social media channels? According to new Medallia research from Andrew Custage, social media is second only to in-store shopping. 🛍️ You can read more about his research in CX Dive. Considering that you're reading this on a social media platform, this might not come as a surprise. So tell us, what was your most recent social media influenced purchase? 👇

Cristina San Jose

Client Success Manager | Customer Success

3mo

I try to limit my social media browsing but since having a baby my Instagram algorithm is full of product recommendations. Recently ordered some mini pop molds and they have been approved by the little one.

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Willis Calhoun, MBA, PMP

Relentless problem-solver adept at navigating ambiguity & bureaucracy

3mo

I got some Loop Earplugs from Instagram in hopes that I can better tolerate how loud my kids are around the house sometimes!

Courtney Heinbach

Marketing Campaigns at Medallia

3mo

An Oura ring! So many content creators promoting it and their own marketing efforts have been following me around, too. So far, a great purchase!

Jenny Zehentner

Director of Public Relations

3mo

Mouth tape because Madeline Buyers influenced me to! Also a Ninja Creami and I’m obsessed!!

Samantha Finken Rayner

Senior Content Manager at Medallia

3mo

Instagram got me to buy a “tick glove” for my dog— it doesn’t work, but it sure was a compelling ad

Rachel Eichelberger

HRBP at Pantheon Ventures

3mo

A weighted eye mask!

Jessica McGee

Director of Global Digital Strategy at Medallia

3mo

My bounce curl brush 🎯👏 iykyk

Mary Weinheimer Kearl

Freelance Content Marketing Writer | Copywriter | Ghostwriter | Journalist

3mo

...for this year's summer bucket list, amusement park tickets. I'm always up for a good deal and rides!

Bella Church

Sr. Global Partner Marketing Specialist at Medallia

3mo

I kept getting ads for a magnetic, leather book mark on Instagram, so I finally purchased one and added my initials! I love it! 📚

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